SG Shopify Market Analysis - 1.4K Stores

Complete SG Shopify market analysis: 1.4K stores, $10.8M revenue. Top categories, technology insights, and growth opportunities for SG ecommerce.

📊1K active stores analyzed🔄Last updated: 10/29/2025🌍SG

Key Market Statistics

Total Stores

1K

Active stores in our database

Total Revenue

$11M

Annual revenue

Total Visits

2M

Monthly visits

Avg Revenue

$5K

Per store annually

SG Shopify Market Overview

The SG Shopify ecosystem represents one of the most dynamic ecommerce markets globally, encompassing 1.4K active stores that collectively generate an estimated $10.8M in annual revenue. This comprehensive market analysis examines the structural characteristics, performance metrics, and strategic opportunities within SG's digital commerce landscape.
Analysis reveals that the average Shopify store in SG generates approximately $5.2K in annual revenue while attracting 939.3 monthly visits, indicating a healthy balance between market penetration and individual store performance. The market's total monthly traffic reaches 2.0M visits, demonstrating substantial consumer engagement across the platform.
This study provides detailed insights into category distribution, vertical segmentation, industry concentration, technology adoption patterns, and SEO performance metrics that define SG's Shopify marketplace. These findings enable businesses to understand competitive dynamics, identify growth opportunities, and make data-driven decisions when entering or expanding within this market.

SG Ecommerce Market Analysis

The SG Shopify market demonstrates strong fundamentals with 1.4K stores collectively generating $10.8M in estimated annual revenue. This market size reflects both the maturity of SG's digital commerce infrastructure and the platform's effectiveness in serving diverse business needs across multiple sectors.
Market performance indicators reveal robust activity levels, with total monthly visits reaching 2.0M, translating to an average of 939.3 monthly visits per store. Revenue generation patterns show consistent performance, with stores averaging $5.2K annually, indicating sustainable business models and effective market positioning strategies.
The market's maturity is evident through sophisticated technology stack adoption, diverse business models ranging from startups to enterprise-level operations, and a competitive landscape that drives continuous innovation. High consumer engagement levels demonstrate successful platform-market fit, with ecommerce becoming an integral part of SG's retail ecosystem. This analysis provides the foundation for understanding market dynamics, competitive positioning, and strategic growth opportunities.

Top Product Categories in SG

The SG Shopify ecosystem demonstrates clear category dominance patterns, with Other emerging as the leading product category, representing 26.1% of all Shopify stores in the market. This segment encompasses 370 active stores, collectively generating an average monthly revenue of $7.9K per store and attracting 1.4K monthly visits on average. Notable market leaders include 1p.sg, which demonstrates exceptional performance with $242.4K in monthly revenue and 38.2K monthly visits, setting a benchmark for category performance. Tea ranks as the second-largest category, capturing 5.9% of the market with 84 stores. Stores in this category average $7.6K in monthly revenue and 1.3K monthly visits, indicating strong consumer demand and competitive dynamics. The category's top performer, hydroflask.sg, generates $241.7K monthly with 41.0K visits, showcasing the potential for high-performing stores in this segment. Necklaces rounds out the top three categories with 5.6% market share and 79 stores. This category shows healthy performance metrics with average monthly revenue of $7.3K and 1.3K monthly visits per store. Leading stores like lovisa.sg achieve $304.2K in monthly revenue and 51.6K visits, demonstrating the category's growth potential. The concentration of stores across these top categories reflects broader market trends and consumer purchasing patterns in SG, with each category representing distinct opportunities for both established retailers and emerging brands seeking to enter the market.

Top Product Categories

1

Other

370 stores

$8K/mo avg1K visits/mo avg
Top Store: 1p.sg
$242K/mo38K visits/mo

26.1%

2

Tea

84 stores

$8K/mo avg1K visits/mo avg
Top Store: hydroflask.sg
$242K/mo41K visits/mo

5.9%

3

Necklaces

79 stores

$7K/mo avg1K visits/mo avg
Top Store: lovisa.sg
$304K/mo52K visits/mo

5.6%

4

Skincare

77 stores

$2K/mo avg516 visits/mo avg
Top Store: iloveskininc.com.sg
$20K/mo6K visits/mo

5.4%

5

Bags

72 stores

$10K/mo avg2K visits/mo avg
Top Store: bagaholicboy.com
$200K/mo34K visits/mo

5.1%

6

Candy

65 stores

$6K/mo avg1K visits/mo avg
Top Store: awfullychocolate.com
$85K/mo14K visits/mo

4.6%

7

Moisturizers

65 stores

$4K/mo avg806 visits/mo avg
Top Store: ksisters.sg
$41K/mo13K visits/mo

4.6%

8

Chips

53 stores

$7K/mo avg1K visits/mo avg
Top Store: delifrance.com.sg
$87K/mo13K visits/mo

3.7%

9

Tables

40 stores

$8K/mo avg2K visits/mo avg
Top Store: casaconcetto.sg
$51K/mo16K visits/mo

2.8%

10

Dresses

37 stores

$3K/mo avg426 visits/mo avg
Top Store: cycology.sg
$15K/mo3K visits/mo

2.6%

11

Beds

32 stores

$9K/mo avg3K visits/mo avg
Top Store: megafurniture.sg
$147K/mo47K visits/mo

2.3%

12

T-Shirts

32 stores

$8K/mo avg1K visits/mo avg
Top Store: yuehwa.com
$86K/mo15K visits/mo

2.3%

13

Ecommerce Platforms

32 stores

$3K/mo avg506 visits/mo avg
Top Store: spectrumstore.sg
$25K/mo4K visits/mo

2.3%

14

Smartphones

30 stores

$20K/mo avg3K visits/mo avg
Top Store: anker.com.sg
$258K/mo41K visits/mo

2.1%

15

Cleansers

28 stores

$5K/mo avg919 visits/mo avg
Top Store: zenyum.sg
$55K/mo9K visits/mo

2.0%

16

Watches

27 stores

$22K/mo avg4K visits/mo avg
Top Store: citychain.com.sg
$117K/mo20K visits/mo

1.9%

17

Sandals

25 stores

$17K/mo avg3K visits/mo avg
Top Store: weston.com.sg
$196K/mo33K visits/mo

1.8%

18

Chairs

25 stores

$4K/mo avg994 visits/mo avg
Top Store: comfy.sg
$20K/mo6K visits/mo

1.8%

19

Jeans

20 stores

$16K/mo avg3K visits/mo avg
Top Store: robinsons.com.sg
$180K/mo31K visits/mo

1.4%

20

Coffee

20 stores

$5K/mo avg714 visits/mo avg
Top Store: dutchcolony.sg
$26K/mo4K visits/mo

1.4%

21

Wedding Planning

20 stores

$8K/mo avg1K visits/mo avg
Top Store: floristique.sg
$81K/mo14K visits/mo

1.4%

22

Camping Gear

18 stores

$5K/mo avg828 visits/mo avg

1.3%

23

Treadmills

18 stores

$10K/mo avg2K visits/mo avg
Top Store: inlinex.com.sg
$88K/mo15K visits/mo

1.3%

24

Supplements

17 stores

$6K/mo avg1K visits/mo avg
Top Store: nuzest.sg
$49K/mo7K visits/mo

1.2%

25

Headphones

13 stores

$7K/mo avg1K visits/mo avg
Top Store: av1group.com.sg
$37K/mo6K visits/mo

0.9%

26

Safety Equipment

12 stores

$12K/mo avg2K visits/mo avg
Top Store: aikchinhin.sg
$70K/mo12K visits/mo

0.8%

27

Sneakers

10 stores

$10K/mo avg2K visits/mo avg
Top Store: keypowersports.sg
$49K/mo8K visits/mo

0.7%

28

Fitness Trackers

9 stores

$4K/mo avg841 visits/mo avg
Top Store: bion.sg
$12K/mo4K visits/mo

0.6%

29

Laptops

9 stores

$9K/mo avg2K visits/mo avg
Top Store: powerpac.com.sg
$51K/mo9K visits/mo

0.6%

30

Rings

9 stores

$5K/mo avg813 visits/mo avg
Top Store: jm.com.sg
$20K/mo3K visits/mo

0.6%

31

Tablets

8 stores

$6K/mo avg1K visits/mo avg
Top Store: kuriosity.sg
$15K/mo2K visits/mo

0.6%

32

Hats

8 stores

$4K/mo avg644 visits/mo avg
Top Store: ccm.com.sg
$21K/mo4K visits/mo

0.6%

33

Hoodies

7 stores

$27K/mo avg5K visits/mo avg
Top Store: og.com.sg
$162K/mo27K visits/mo

0.5%

34

Tires

7 stores

$10K/mo avg2K visits/mo avg
Top Store: yewleebattery.com.sg
$29K/mo5K visits/mo

0.5%

35

Wallets

6 stores

$2K/mo avg403 visits/mo avg
Top Store: popsockets.sg
$6K/mo1K visits/mo

0.4%

36

Boots

6 stores

$3K/mo avg823 visits/mo avg
Top Store: drscholls.com.sg
$12K/mo4K visits/mo

0.4%

37

Design Tools

5 stores

$2K/mo avg288 visits/mo avg
Top Store: 3dmonsterdesign.com
$3K/mo500 visits/mo

0.4%

38

Weights

5 stores

$3K/mo avg485 visits/mo avg
Top Store: directhomegym.sg
$9K/mo2K visits/mo

0.4%

39

Jackets

4 stores

$2K/mo avg337 visits/mo avg
Top Store: duoninilaundry.com.sg
$3K/mo467 visits/mo

0.3%

40

Pain Relievers

4 stores

$4K/mo avg730 visits/mo avg
Top Store: hydragun.sg
$15K/mo2K visits/mo

0.3%

41

Apps

2 stores

$1K/mo avg175 visits/mo avg
Top Store: dgservices.com.sg
$2K/mo310 visits/mo

0.1%

42

Productivity Tools

1 stores

$2K/mo avg323 visits/mo avg
Top Store: weive.sg
$2K/mo323 visits/mo

0.1%

43

Earrings

1 stores

$6K/mo avg933 visits/mo avg
Top Store: blomdahl.com.sg
$6K/mo933 visits/mo

0.1%

44

Business Consulting

1 stores

$250/mo avg43 visits/mo avg
Top Store: getmyhome.sg
$250/mo43 visits/mo

0.1%

45

Belts

1 stores

$2K/mo avg400 visits/mo avg
Top Store: buy-cinch.com
$2K/mo400 visits/mo

0.1%

46

Lipstick

1 stores

$773/mo avg131 visits/mo avg
Top Store: bellapierre.sg
$773/mo131 visits/mo

0.1%

47

Marketing

1 stores

$1K/mo avg223 visits/mo avg
Top Store: skillsportal.sg
$1K/mo223 visits/mo

0.1%

48

Brake Pads

1 stores

$2K/mo avg277 visits/mo avg
Top Store: 3dcarmat.com.sg
$2K/mo277 visits/mo

0.1%

Technology Stack Analysis for SG

Technology adoption patterns in SG's Shopify ecosystem reveal sophisticated integration strategies that enhance store functionality, customer experience, and operational efficiency. Analysis of app and widget usage provides insights into the technology preferences of successful stores.
Widgets and analytics tools play a critical role in SG's Shopify stores, with Google Tag Manager being adopted by 1.1K stores, enabling advanced tracking and data collection capabilities. Google Font API integration is utilized by 661 stores, reflecting emphasis on typography and design quality. Social media integration is evident through Pinterest adoption by 303 stores, indicating cross-platform marketing strategies.
Ecommerce applications demonstrate the platform's ecosystem maturity, with Shopify Plus serving 1.9K stores, representing enterprise-level operations. Theme and design solutions like AVADA Commerce are used by 87 stores, while conversion optimization tools such as Bold UpSell are adopted by 53 stores, showing focus on revenue optimization.
Payment solutions reflect consumer payment preferences and checkout optimization strategies. Shopify Pay leads adoption with 1.1K stores, followed by PayPal integration across 1.1K stores, and Apple Pay serving 1.0K stores. This payment diversity indicates stores are optimizing for multiple consumer preferences and reducing checkout friction.
These technology adoption patterns illustrate how SG's Shopify stores leverage platform capabilities and third-party integrations to create competitive advantages, enhance user experience, and optimize operational performance. Understanding these patterns helps businesses identify proven technology stacks and optimize their own implementation strategies.

Widgets Apps

Google Tag Manager1K
CrUX Dataset931
US Privacy User Signal Mechanism809
Google Font API661

eCommerce Apps

Shopify2K
AVADA Commerce87
Shopify Plus53
SuperLemon22

Payment Apps

Shopify Pay1K
Visa1K
MasterCard1K
Apple Pay993
PayPal984

SEO Performance in SG

Search engine optimization remains a critical success factor for SG Shopify stores, with analysis revealing substantial organic keyword opportunities and competitive search visibility patterns. The market's collective SEO performance demonstrates both current market penetration and untapped growth potential.
Collective SEO metrics show that SG's Shopify stores target 376.5K total organic keywords, with an average of 181.17 organic keywords per store. This indicates active SEO strategies across the market, though significant variation exists in individual store performance. Paid search activity is more concentrated, with 497 total paid keywords and an average of 0.239 paid keywords per store, suggesting selective paid search investment.
The keyword landscape across product categories reveals high search volume potential with competitive intensity varying by category. This suggests opportunities for strategic keyword targeting, particularly in long-tail keyword opportunities within niche markets. Local SEO potential exists for location-based businesses, though broader category keywords dominate the current landscape.
Businesses can leverage these insights to understand their competitive position in search results, identify keyword gaps, and develop comprehensive SEO strategies that align with proven market patterns. The data indicates room for growth through enhanced content strategies, technical SEO optimization, and strategic keyword targeting across both established and emerging product categories.

SEO Performance Metrics

376K
Total Organic Keywords
497
Total Paid Keywords
181
Avg Organic Keywords
0
Avg Paid Keywords

Key Takeaways for SG Shopify Market

The SG Shopify market presents significant opportunities for businesses across all sectors, with 1.4K active stores collectively generating $10.8M in estimated annual revenue. This market size and performance demonstrates strong growth potential, competitive dynamics, and platform effectiveness in serving diverse business needs.
Market expansion opportunities exist in underrepresented categories with high growth potential, where consumer demand may outpace current store supply. Targeting underserved customer segments and exploring emerging product categories can provide competitive advantages for new market entrants. The category, vertical, and industry analysis reveals specific areas where market concentration differs from consumer demand patterns, creating strategic entry points.
Technology optimization strategies should focus on adopting proven technology stacks from top performers, implementing advanced analytics and tracking capabilities, and integrating modern payment solutions that align with consumer preferences. The technology analysis reveals clear adoption patterns that correlate with store performance, providing a roadmap for technology investment decisions.
Marketing and SEO strategies benefit from comprehensive keyword analysis, with opportunities to leverage organic keyword potential and implement data-driven marketing campaigns. The SEO analysis demonstrates substantial organic keyword opportunities, particularly in niche markets and long-tail keyword strategies.
Cross-industry learning opportunities enable businesses to study successful business models across verticals, adapt proven strategies to new markets, and build strategic partnerships. The concentration patterns across industries and verticals reveal transferable strategies that can be adapted across different market segments.
For businesses considering entry into the SG market or existing stores looking to optimize their performance, this comprehensive analysis provides the data-driven insights needed to make informed strategic decisions, understand competitive dynamics, and identify growth opportunities that align with market trends and consumer behavior patterns.

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