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BF

breckandfox.com

Made with the belief that home living should be easy, expressive, and sustainable. We are on a mission to curate those "wow, where did you get that" pieces, while preserving the integrity of our planet. Our promise is to tread lightly on the earth and offset the shipment of your package to be 100% carbon neutral.

C+
54/100
EcomScout Rating
Rank #1,710 of 7,986
Yearly Traffic
405.2K
Est. Monthly Revenue
$82.8K - $193.3K/mo
Products
335
Global Rank
#888,226

Store Preview

BF website screenshot
Bounce Rate
59.8%
Pages/Visit
1.9
Avg. Time on Site
2m 16s
Avg. Product Price
$159

Range: $10 - $335

Rating Breakdown

Revenue Performance65/100

Good revenue ($100K-200K/month). Strong performance vs Decor peers (+15 points). No growth data available. High AOV ($150+).

Traffic Growth45/100

Moderate traffic (200K-500K visits/year). No traffic growth data available. Good conversion rate (2-3%).

Business Quality61/100

Dropshipping detected (penalty: -4 points). Unknown category.

Trustpilot80/100

Excellent rating (4.5+ stars). Very low review volume (10-50 reviews).

Product Quality68/100

Moderate catalog (100-500 products). Product quality: 25%. High-value products ($100+ avg).

Marketing Efficiency19/100

No ad spend data available. Moderate SEO performance (1K+ keywords or 5K+ monthly SEO clicks). Declining SEO performance. Basic PPC presence (some keywords or clicks). Moderate keyword diversity (1K+ total keywords). Cannot calculate marketing ROI (missing revenue or ad spend data).

Traffic Sources

Search48.9%
Direct39.1%
Social7.0%
Referrals3.6%
Paid Referrals1.2%
Mail0.1%

Trustpilot Rating

4.5

39 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🌍US
97.3%
🌍GB
2.0%
🌍PH
0.6%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Spark version 4.0.1

Dropshipping Detection

Likely dropshipping (70% confidence)

  • Duplicate product images detected
  • No blog content found
  • No About page found
  • No social media presence

Top Keywords

breck and foxbreck foxbreck fox returna moon nightlight for 2-3 year oldsloftek solar ball lights

Tech Stack & Apps

Analytics

Google AnalyticsGoogle Tag Manager

E-commerce Platform

ShopifyOpenCart

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Reviews

Judge.me Product ReviewsJudge.me

Video

YouTube

Store Design

Zipify Pages

CDN

AWS CloudFront

Upsell

OneClick Upsell

Subscriptions

ReCharge Subscriptions

Social Links

Similar Stores

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About This Store Analysis

This page provides comprehensive analytics for BF, a Decor store in the Home & Garden industry. Our EcomScout Rating of C+ (54/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: December 29, 2025. All information shown is publicly available business data.

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