Brooklinen
brooklinen.comDiscover Brooklinen’s premium bedding collection. Shop soft sheets, cozy comforters, and soft & firm supportive pillows designed for the best night’s sleep.
Store Preview
Best Selling Products
![PDP2 Option[White] MAIN](https://cdn.shopify.com/s/files/1/0951/7126/files/BKL_23-05_Bath_SuperPlush_HandTowel_White_1x_WOgrey_128x_crop_center.jpg?v=1762274896)
![PDP2 Option[Solid White] MAIN](https://cdn.shopify.com/s/files/1/0951/7126/files/BKL_23-05_Bedding_ClassicLuxe_White_PC_2x_WOgrey_feaddab6-26a3-46dd-a88c-22b47a51132b_128x_crop_center.jpg?v=1759264435)
Range: $1 - $135
Rating Breakdown
Excellent revenue (>$500K/month). Strong performance vs Pet Supplies peers (+20 points). No growth data available. Low AOV ($20-40).
Massive traffic (5M+ visits/year). No traffic growth data available. Good conversion rate (2-3%).
Dropshipping detected (penalty: -4 points). Unknown category.
Poor rating (<3.0 stars). Low review volume (50-100 reviews).
High ad spend ($50K+/month) indicating strong marketing investment. Excellent SEO performance (10K+ keywords or 50K+ monthly SEO clicks). Declining SEO performance. Excellent PPC performance (1K+ keywords or 20K+ monthly PPC clicks). Excellent keyword diversity (10K+ total keywords). Strong marketing ROI (5-10x).
Traffic Sources
Trustpilot Rating
87 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong marketing efficiency and ROI
Shopify Theme
Site Ops Updates 01.01.26
Dropshipping Detection
Likely dropshipping (70% confidence)
- • Suspicious pricing patterns
- • No blog content found
- • No About page found
- • No social media presence
Top Keywords
Tech Stack & Apps
Personalization
Reviews
Analytics
Google Analytics
Google Tag ManagerE-commerce Platform
ShopifySales Channels
CDN
AWS CloudFrontSocial Proof
Payment
Shopify PaymentsVideo
Similar Stores
Stores with similar vertical, industry, or rating to Brooklinen
| Store | Rating | Vertical | Traffic/yr | Revenue/mo | |
|---|---|---|---|---|---|
| N/a muddymats.com | A+58 | Pet Supplies | 15.0M | $445.9K - $1.0M/mo | |
| Clarifion clarifion.com | A+57 | Pet Supplies | 14.7M | $545.9K - $1.3M/mo | |
| Alpha PawFind People on LinkedIn www.alphapaw.com | A+56 | Pet Supplies | 2.2M | $225.7K - $526.7K/mo | |
| petpawz.com.au petpawz.com.au | A+54 | Pet Supplies | 1.9M | $245.9K - $573.9K/mo | |
| Rent the Runway www.renttherunway.com | A+57 | Pet Supplies | 38.9M | $1.9M - $4.5M/mo | |
| Pup Ring pupring.com | A51 | Pet Supplies | 732.6K | $77.5K - $180.8K/mo |
muddymats.com
clarifion.com
www.alphapaw.com
petpawz.com.au
www.renttherunway.com
pupring.com
About This Store Analysis
This page provides comprehensive analytics for Brooklinen, a Pet Supplies store in the Retail industry. Our EcomScout Rating of S (68/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.
Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.
Data is refreshed regularly. Last updated: January 2, 2026. All information shown is publicly available business data.
