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Goorin Bros.

goorin.com

Bold hat makers since 1895, Goorin Bros. has designed and manufactured the world's finest fedoras and flat caps. We’re proud of our heritage but it should never define who we are today. We keep our approach honest and innovative in order to build a better future for hats and those who wear them, together.

B
56/100
EcomScout Rating
Rank #1,279 of 6,739
Yearly Traffic
1.7M
Est. Monthly Revenue
$108.5K - $271.2K/mo
Products
352
Global Rank
#201,828

Store Preview

Goorin Bros. website screenshot
Bounce Rate
36.8%
Pages/Visit
4.9
Avg. Time on Site
1m 55s
Avg. Product Price
$83

Range: $15 - $280

Rating Breakdown

Revenue Performance63/100

Good revenue ($100K-200K/month). Strong performance vs Mobile Accessories peers (+15 points). No growth data available. Good AOV ($75-150).

Traffic Growth50/100

High traffic (1M-2M visits/year). No traffic growth data available. Average conversion rate (1.5-2%).

Business Quality65/100

No dropshipping detected. Unknown category.

Trustpilot55/100

Average rating (3.5-4.0 stars). Minimal review volume (<10 reviews).

Product Quality63/100

Moderate catalog (100-500 products). Product quality: 25%. Good product value ($50-100 avg).

Marketing Efficiency37/100

Moderate ad spend ($10K-20K/month). No SEO data available. Good PPC performance (200+ keywords or 5K+ monthly PPC clicks). Limited keyword diversity. Excellent marketing ROI (10x+).

Traffic Sources

Direct46.8%
Search44.5%
Referrals4.3%
Social3.2%
Paid Referrals1.1%
Mail0.2%

Trustpilot Rating

3.7

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🌍US
61.9%
🌍CA
3.8%
🌍IT
2.8%
🌍VN
1.9%
🌍FR
1.7%

Analysis

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Diversify marketing: invest in SEO to build long-term organic traffic alongside your PPC efforts
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

goorin/new-theme

Dropshipping Detection

Not likely dropshipping

  • Suspicious pricing patterns
  • No blog content found
  • No About page found
  • No social media presence

Top Keywords

goorin brosgooringoorin hatsgoorin bros hatgoorin bros hats

Tech Stack & Apps

E-commerce Platform

Shopify

Sales Channels

Shop

Payment

Shopify PaymentsAfterpay

Back in Stock

Back in Stock

Pre-Order

Pre-Order

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Customer Support

Gorgias

Product Recommendations

Frequently Bought Together

Forms

Form Builder

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About This Store Analysis

This page provides comprehensive analytics for Goorin Bros., a Mobile Accessories store in the Technology industry. Our EcomScout Rating of B (56/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: December 14, 2025. All information shown is publicly available business data.

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