Back to Stores

Illuminated Apparel

illuminatedapparel.com

Illuminated Apparel is on a mission to create fun and exuberant products that make everyday fun! It’s Safe, Nontoxic and most of all fun! The World’s Brightest Interactive Glow in the Dark T-Shirt. Check it out!

D+
31/100
EcomScout Rating
Rank #3,791 of 7,298
Yearly Traffic
111.8K
Est. Monthly Revenue
$11.1K - $25.0K/mo
Products
56
Global Rank
#1,762,026

Store Preview

Illuminated Apparel website screenshot
Bounce Rate
34.9%
Pages/Visit
3.6
Avg. Time on Site
59s
Avg. Product Price
$91

Range: $0 - $495

Rating Breakdown

Revenue Performance31/100

Low revenue ($5K-20K/month). No growth data available. Moderate AOV ($40-75).

Traffic Growth40/100

Low traffic (100K-200K visits/year). No traffic growth data available. Good conversion rate (2-3%).

Business Quality60/100

Dropshipping detected (penalty: -5 points). Unknown category.

Trustpilot0/100

No Trustpilot data available.

Product Quality58/100

Small catalog (50-100 products). Product quality: 25%. Good product value ($50-100 avg).

Marketing Efficiency0/100

No ad spend data available. No SEO data available. No PPC data available. Cannot calculate marketing ROI (missing revenue or ad spend data).

Traffic Sources

Search58.8%
Direct23.5%
Social8.9%
Referrals7.2%
Paid Referrals1.3%
Mail0.1%

Top Countries

🌍US
58.6%
🌍IN
21.0%
🌍GB
20.3%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Copy of Theme export www-illuminatedapparel-us...

Dropshipping Detection

Likely dropshipping (100% confidence)

  • Suspicious pricing patterns
  • Duplicate product images detected
  • No blog content found
  • No About page found
  • No social media presence

Top Keywords

glow in the dark bones tshirtilluminated apparel companies houseglow in the dark light up shirtknown supplyled glasses

Tech Stack & Apps

E-commerce Platform

Shopify

Sales Channels

Shop

Payment

Shopify Payments

Analytics

Facebook PixelGoogle Analytics

Email Marketing

OmnisendOmnisend

Video

VimeoYouTube

Subscriptions

ReCharge Subscriptions

CDN

AWS CloudFrontCloudflarecdnjs

Reviews

Stamped.io Product ReviewsStamped.ioStamped.io

Similar Stores

Stores with similar vertical, industry, or rating to Illuminated Apparel

About This Store Analysis

This page provides comprehensive analytics for Illuminated Apparel, a Eyewear store in the Retail industry. Our EcomScout Rating of D+ (31/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: December 21, 2025. All information shown is publicly available business data.

Automate your experience

Stop guessing and startseeing real store data in one click