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JB Hi-Fi NZ

jbhifi.co.nz

New Zealand's home of entertainment, with a massive range of TVs, Computers, Tablets, Games & Consoles, Music, Movies, Phones & Appliances, all at JB Hi-Fi.

B+
66/100
EcomScout Rating
Rank #569 of 6,854
Yearly Traffic
33.7M
Est. Monthly Revenue
$5.6M - $14.0M/mo
Products
2.5K+
Global Rank
#19,279

Store Preview

JB Hi-Fi NZ website screenshot
Bounce Rate
33.2%
Pages/Visit
3.6
Avg. Time on Site
2m 46s

Rating Breakdown

Revenue Performance80/100

Excellent revenue (>$500K/month). Strong performance vs Gaming peers (+20 points). No growth data available. High AOV ($150+).

Traffic Growth60/100

Massive traffic (5M+ visits/year). No traffic growth data available. Average conversion rate (1.5-2%).

Business Quality60/100

Dropshipping detected (penalty: -5 points). Unknown category.

Trustpilot55/100

Below average rating (3.0-3.5 stars). Low review volume (50-100 reviews).

Product Quality48/100

Large catalog (1000+ products). Product quality: 25%.

Marketing Efficiency40/100

No ad spend data available. Excellent SEO performance (10K+ keywords or 50K+ monthly SEO clicks). Strong SEO growth (+25%+). Basic PPC presence (some keywords or clicks). Excellent keyword diversity (10K+ total keywords). Cannot calculate marketing ROI (missing revenue or ad spend data).

Traffic Sources

Search64.8%
Direct31.0%
Referrals3.1%
Social0.5%
Paid Referrals0.4%
Mail0.1%

Trustpilot Rating

2.9

59 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🌍NZ
95.3%
🌍AU
1.3%
🌍US
0.9%
🌍GB
0.3%
🌍IN
0.2%

Analysis

Strengths

  • Strong revenue performance and growth

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics

Shopify Theme

v2025.12.10.1

Dropshipping Detection

Likely dropshipping (100% confidence)

  • Suspicious pricing patterns
  • No blog content found
  • No About page found
  • No social media presence

Top Keywords

jb hi fijb hifijbhificamerajb hi-fi

Tech Stack & Apps

Store Design

PageFly Landing Page Builder

A/B Testing

OptimizelyOptimizely

E-commerce Platform

Shopify

CDN

CloudflarecdnjsAWS CloudFront

JavaScript

jQuery

Security

reCAPTCHA

Product Recommendations

Frequently Bought TogetherWiser

Pre-Order

Pre-Order

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

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About This Store Analysis

This page provides comprehensive analytics for JB Hi-Fi NZ, a Gaming store in the Technology industry. Our EcomScout Rating of B+ (66/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: December 15, 2025. All information shown is publicly available business data.

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