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Michael Todd Beauty

michaeltoddbeauty.com

Simple and effective award-winning beauty tools backed by science for whatever your routine looks like.

B
58/100
EcomScout Rating
Rank #1,210 of 7,384
Yearly Traffic
4.0M
Est. Monthly Revenue
$188.5K - $439.9K/mo
Products
79
Global Rank
#107,971

Store Preview

Michael Todd Beauty website screenshot
Bounce Rate
49.5%
Pages/Visit
4.3
Avg. Time on Site
56s
Avg. Product Price
$71

Range: $18 - $584

Rating Breakdown

Revenue Performance69/100

Very strong revenue ($200K-500K/month). Strong performance vs Haircare peers (+20 points). No growth data available. Low AOV ($20-40).

Traffic Growth60/100

Very high traffic (2M-5M visits/year). No traffic growth data available. Good conversion rate (2-3%).

Business Quality61/100

Dropshipping detected (penalty: -4 points). Unknown category.

Trustpilot95/100

Excellent rating (4.5+ stars). Good review volume (500-1000 reviews).

Product Quality58/100

Small catalog (50-100 products). Product quality: 25%. Good product value ($50-100 avg).

Marketing Efficiency0/100

No ad spend data available. No SEO data available. No PPC data available. Cannot calculate marketing ROI (missing revenue or ad spend data).

Traffic Sources

Direct65.1%
Search18.0%
Social10.1%
Referrals5.0%
Paid Referrals1.5%
Mail0.2%

Trustpilot Rating

4.6

687 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🌍US
79.4%
🌍GB
7.3%
🌍AU
6.3%
🌍CA
3.6%
🌍FR
0.5%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

michaeltoddbeauty-theme/main

Dropshipping Detection

Likely dropshipping (80% confidence)

  • Suspicious pricing patterns
  • Duplicate product images detected
  • No blog content found
  • No About page found
  • No social media presence

Top Keywords

michael todd beautymichael todd beauty sonicsmoothmichael toddsonicsmoothmichael todd refil

Tech Stack & Apps

E-commerce Platform

Shopify

Analytics

Google AnalyticsGoogle Tag ManagerMicrosoft Clarity

Store Design

Zipify Pages

CDN

AWS CloudFrontCloudflarecdnjsjsDelivr

Sales Channels

Shop

Reviews

Bazaarvoice

Payment

Shopify PaymentsAfterpay

JavaScript

jQuery

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

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About This Store Analysis

This page provides comprehensive analytics for Michael Todd Beauty, a Haircare store in the Beauty & Personal Care industry. Our EcomScout Rating of B (58/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: December 22, 2025. All information shown is publicly available business data.

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