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Murad

murad.com

Gain total skin wellness through Murad’s science -backed professional skin care treatments and solutions that promote healthy, nourished, and beautiful skin.”

B+
68/100
EcomScout Rating
Rank #473 of 8,030
Yearly Traffic
4.1M
Est. Monthly Revenue
$271.1K - $632.7K/mo
Products
190
Global Rank
#110,974

Store Preview

Murad website screenshot
Bounce Rate
38.8%
Pages/Visit
4.1
Avg. Time on Site
3m 19s
Avg. Product Price
$66

Range: $0 - $202

Rating Breakdown

Revenue Performance71/100

Very strong revenue ($200K-500K/month). Strong performance vs Skincare peers (+20 points). No growth data available. Moderate AOV ($40-75).

Traffic Growth60/100

Very high traffic (2M-5M visits/year). No traffic growth data available. Good conversion rate (2-3%).

Business Quality65/100

No dropshipping detected. Unknown category.

Trustpilot40/100

Poor rating (<3.0 stars). Very low review volume (10-50 reviews).

Product Quality56/100

Moderate catalog (100-500 products). Product quality: 3%. Good product value ($50-100 avg).

Marketing Efficiency83/100

High ad spend ($50K+/month) indicating strong marketing investment. Excellent SEO performance (10K+ keywords or 50K+ monthly SEO clicks). Declining SEO performance. Strong PPC performance (500+ keywords or 10K+ monthly PPC clicks). Excellent keyword diversity (10K+ total keywords). Good marketing ROI (3-5x).

Traffic Sources

Direct58.7%
Search31.3%
Referrals5.0%
Social3.6%
Paid Referrals1.3%
Mail0.2%

Trustpilot Rating

1.5

45 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🌍US
83.2%
🌍IN
1.8%
🌍PH
1.2%
🌍GB
1.1%
🌍PK
1.1%

Analysis

Strengths

  • Strong marketing efficiency and ROI

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service

Shopify Theme

murad-us/main

Dropshipping Detection

Not likely dropshipping

  • β€’ Suspicious pricing patterns
  • β€’ No blog content found
  • β€’ No About page found
  • β€’ No social media presence

Top Keywords

muradmurad acne body washmurad invisiscar resurfacing treatmentmurad skincaremurad retinol youth renewal refill

Tech Stack & Apps

E-commerce Platform

Shopify

Analytics

Google Analytics

Reviews

TrustpilotYotpo Reviews & UGCYotpo

Countdown

Countdown Timer

CDN

AWS CloudFront

Sales Channels

ShopTikTok

Subscriptions

ReChargeReCharge Subscriptions

Payment

Shopify PaymentsAfterpay

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Social Links

About This Store Analysis

This page provides comprehensive analytics for Murad, a Skincare store in the Beauty & Personal Care industry. Our EcomScout Rating of B+ (68/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: December 29, 2025. All information shown is publicly available business data.

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