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Perfume Playground

perfumeplayground.com

Perfume Playground is a family run, niche and luxury online perfume store. Explore our unique range of niche perfumes with free delivery and gift wrapping. We provide samples of other perfumes we think you may like with each purchase. If you have any questions or looking for recommendations please contact us.

B+
41/100
EcomScout Rating
Rank #1,844 of 8,894
Yearly Traffic
114.8K
Est. Monthly Revenue
$3.8K - $8.9K/mo
Products
502
Global Rank
#1,494,667

Store Preview

Perfume Playground website screenshot
Bounce Rate
54.6%
Pages/Visit
5.5
Avg. Time on Site
1m 26s
Avg. Product Price
$29

Range: $5 - $80

Rating Breakdown

Revenue Performance29/100

Low revenue ($5K-20K/month). No growth data available. Low AOV ($20-40).

Traffic Growth40/100

Low traffic (100K-200K visits/year). No traffic growth data available. Good conversion rate (2-3%).

Business Quality61/100

Dropshipping detected (penalty: -4 points). Unknown category.

Trustpilot90/100

Excellent rating (4.5+ stars). Moderate review volume (100-500 reviews).

Marketing Efficiency7/100

No ad spend data available. Basic SEO presence (some keywords or clicks). Declining SEO performance. No PPC data available. Limited keyword diversity. Cannot calculate marketing ROI (missing revenue or ad spend data).

Traffic Sources

Search55.5%
Direct31.5%
Referrals7.6%
Social4.1%
Paid Referrals1.2%
Mail0.1%

Trustpilot Rating

4.6

455 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🌍GB
100.0%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

NEW of Perfume Playground May 25 (v15....

Dropshipping Detection

Likely dropshipping (70% confidence)

  • • Suspicious pricing patterns
  • • No blog content found
  • • No About page found
  • • No social media presence

Top Keywords

quelques fleurs by houbigantsublime badee al oudrosendo mateu 1988rosendo mateu 5mlmemeo paris winter palace 15ml

Tech Stack & Apps

E-commerce Platform

Shopify

Sales Channels

Shop

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Reviews

TrustpilotTrustpilot

Payment

Shopify Payments

Analytics

Google Analytics

Back in Stock

Back in Stock

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About This Store Analysis

This page provides comprehensive analytics for Perfume Playground, a Dropshipping store in the Retail industry. Our EcomScout Rating of B+ (41/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: January 2, 2026. All information shown is publicly available business data.

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