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Toys"R"Us Australia

toysrus.com.au

Toys"R"Us Australia: Explore a world of fun and imagination with our wide range of toys, games, and more! Discover the joy of play at Toys"R"Us Australia.

A
53/100
EcomScout Rating
Rank #627 of 9,351
Yearly Traffic
1.3M
Est. Monthly Revenue
$77.5K - $180.8K/mo
Products
2.5K+
Category Rank
#38
in Vehicles

Store Preview

Toys"R"Us Australia website screenshot
Bounce Rate
39.2%
Pages/Visit
3.2
Avg. Time on Site
1m 22s
Avg. Product Price
$78

Range: $0 - $799

Rating Breakdown

Business Quality76/100
Revenue Performance61/100
Traffic Growth55/100
Trustpilot55/100

Traffic Sources

Search55.8%
Direct37.8%
Referrals2.9%
Social2.6%
Paid Referrals0.6%
Mail0.2%

Trustpilot Rating

2.5

669 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
85.3%
🇺🇸United States
9.2%
🇳🇿New Zealand
2.1%
🇮🇳India
1.3%
🇻🇳Vietnam
0.9%

Analysis

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Dropshipping Detection

Likely dropshipping (80% confidence)

  • Suspicious pricing patterns
  • Duplicate product images detected
  • No blog content found
  • No About page found
  • No social media presence

Top Keywords

toys r ustoysrustoys r us australiatoyrustoys are us

Tech Stack & Apps

E-commerce Platform

Shopify

Sales Channels

Shop

Customer Support

Gorgias

Payment

Shopify Payments

Analytics

HotjarGoogle AnalyticsGoogle Tag Manager

Reviews

Yotpo Reviews & UGCYotpo

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Pre-Order

Pre-Order

Similar Stores

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About This Store Analysis

This page provides comprehensive analytics for Toys"R"Us Australia, a Vehicles store in the Automotive industry. Our EcomScout Rating of A (53/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: January 6, 2026. All information shown is publicly available business data.

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