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Jaques of London

www.jaqueslondon.co.uk

Our 8th Generation Toys & Games Makers Have Been Delivering Family Fun Since 1795. Browse Our Collection of Wooden Toys & Family Games to Find the Perfect Gift!

B
58/100
EcomScout Rating
Rank #1,127 of 6,719
Yearly Traffic
3.1M
Est. Monthly Revenue
$148.2K - $345.9K/mo
Products
407
Global Rank
#134,279

Store Preview

Jaques of London website screenshot

Best Selling Products

Bounce Rate
36.3%
Pages/Visit
4.4
Avg. Time on Site
2m 38s
Avg. Product Price
$38

Range: $0 - $179

Rating Breakdown

Revenue Performance69/100

Very strong revenue ($200K-500K/month). Strong performance vs Baby Gear peers (+20 points). No growth data available. Low AOV ($20-40).

Traffic Growth60/100

Very high traffic (2M-5M visits/year). No traffic growth data available. Good conversion rate (2-3%).

Business Quality60/100

Dropshipping detected (penalty: -5 points). Unknown category.

Trustpilot100/100

Excellent rating (4.5+ stars). High review volume (1000+ reviews).

Product Quality58/100

Moderate catalog (100-500 products). Product quality: 25%. Moderate product value ($25-50 avg).

Marketing Efficiency0/100

No ad spend data available. No SEO data available. No PPC data available. Cannot calculate marketing ROI (missing revenue or ad spend data).

Traffic Sources

Search54.4%
Direct36.4%
Referrals6.4%
Social2.2%
Paid Referrals0.6%
Mail0.1%

Trustpilot Rating

4.5

23,039 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🌍GB
85.3%
🌍US
2.2%
🌍VN
1.6%
🌍FR
1.5%
🌍ES
1.1%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

[FREE GIFT] Jaques London 3.0 [NEW]

Dropshipping Detection

Likely dropshipping (90% confidence)

  • Suspicious pricing patterns
  • No blog content found
  • No About page found
  • No social media presence

Top Keywords

jaques of londonwooden chess set ukjaques of london croquet ballsjaquesdigding dinosaur

Tech Stack & Apps

E-commerce Platform

Shopify

Analytics

Google AnalyticsGoogle Tag ManagerMicrosoft Clarity

Payment

Shopify PaymentsKlarna

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Reviews

Reviews.ioTrustpilotTrustpilot

Loyalty

LoyaltyLion

Sales Channels

Shop

Advertising

Microsoft Advertising

Fonts

Font AwesomeGoogle Fonts

About This Store Analysis

This page provides comprehensive analytics for Jaques of London, a Baby Gear store in the Parenting industry. Our EcomScout Rating of B (58/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: December 14, 2025. All information shown is publicly available business data.

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