121Shoes
121shoes.co.uk121Shoes receives an EcomScout Rating of B (31/100), ranking #110,230 out of 411,186 Shopify stores we track. This Footwear Fashion & Apparel store. It offers 1.1K products at an average price of $71.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $71 (range: $42 – $113). Mid-range pricing strategy.
Ad spend: Estimated $201/mo in paid search ($2.4K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.8/5 based on 434 reviews. Excellent reputation — customers rate this store highly.
Best-selling product: Clarks Un Loop Women's Loafers Black Leather Casual Shoes Un Loop ($48.99). Other top sellers include CLARKS Kataleyna Gem Women's Heels Black Leather Fashion Shoes, CLARKS Aldwin Chukka Men's Boots Leather Casual Shoes, Clarks Kerton Lace Men's Leather Business Shoes ¨C Classic Office Comfort.
Footwear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Footwear market generates $10M/month across 4,887 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •83% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Footwear stores earn $22K+/month
- •This store outperforms 91% of Footwear competitors
- •Sneakers shows highest opportunity with $2,147 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •103 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Footwear
Best Selling Products
#1Clarks Un Loop Women's Loafers Black Leather Casual Shoes Un Loop
$48.99
#2CLARKS Kataleyna Gem Women's Heels Black Leather Fashion Shoes
$43.4
#3CLARKS Aldwin Chukka Men's Boots Leather Casual Shoes
$46.75
#4Clarks Kerton Lace Men's Leather Business Shoes ¨C Classic Office Comfort
$42
#5ECCO Melbourne Men's Derby Brown Leather Classic Formal Shoes 621634
$80
#6Clarks Nature Three Men's Leather Business Shoes ¨C Comfortable Office Wear
$71
#7ECCO Irving Men's Sneakers Black Leather Outdoor Casual Shoes 511734
$70
#8Clarks Funny Dream Women's Leather Shoes ¨C Comfortable Everyday Style
$52.99
#9Gabor Marrisa Women's Boots Formal Classic Leather Boots 51850
$87.5
#10ECCO Helsinki 2 Men's Leather Shoes Classic Formal Shoes 500174
$101.4
Range: $42 - $113
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$201
Google Ads estimate
Yearly Ad Budget
$2K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| rieker shoesEasy | 2K | $0.54 | $1.7K |
| desert london. chestnut leather | 331 | - | - |
| shoes uk | 135 | $2.08 | $64 |
| 11 shoesEasy | 90 | $0.39 | $2 |
| top 10 online shopping sites in ukEasy | 44 | - | - |
Trustpilot Rating
434 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
- High-quality product catalog
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
TrustpilotSimilar Stores
View all →Trending Footwear Products
Products gaining popularity in Footwear right now, based on Amazon & Google Trends data.
Mens Run Falcon 5
Women's 608 V5 Casual Comfort Cross Trainer
Men's 608 V5 Casual Comfort Cross Trainer
Men's Military Tactical Work Boots Side Zipper Leather Motorcycle Combat Boots Trooper
Frequently Asked Questions About 121Shoes
Is 121Shoes a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, 121Shoes is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is 121Shoes safe to buy from? Is it a scam?
121Shoes has a Trustpilot rating of 4.8/5 based on 434 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B (31/100).
What is 121Shoes's EcomScout rating and what does it mean?
121Shoes has an EcomScout rating of B (31/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does 121Shoes generate?
121Shoes receives approximately traffic data not available. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does 121Shoes use?
We detected 5 Shopify apps on 121Shoes, including Shop, Trustpilot, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Footwear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against 121Shoes. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.