21energy
21energy.com21energy receives an EcomScout Rating of S (73/100), ranking #1,996 out of 1,120,284 Shopify stores we track. This Home Decor Home & Garden store attracts 627.6K visits per year with estimated revenue of $330.5K - $727.0K/mo. It offers 64 products at an average price of €573.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 28%, organic 19%, paid 10%, social 7%.
Product pricing: Average price of €573 (range: €12 – €4,500) — ≈ $625 USD. Positioned in the premium segment.
Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.9/5 based on 1,067 reviews. Excellent reputation — customers rate this store highly.
Top markets: DE (31%), CH (12%), US (12%).
Best-selling product: Ofen 2 (€1,741.67). Other top sellers include Ofen 2 Pro, Edge, Bitmain Antminer S19k Pro.
Home Decor Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Home Decor market generates $42M/month across 20,560 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •75% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Home Decor stores earn $35K+/month
- •This store outperforms 94% of Home Decor competitors
- •Low average order value ($0) — consider bundling or upsells
- •971 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Home Decor
Best Selling Products
#1Ofen 2
€1,741.67≈ $1,898
#2Ofen 2 Pro
€2,075≈ $2,262
#3Edge
€4,500≈ $4,905
#4Bitmain Antminer S19k Pro
€408.33≈ $445
#5Canaan Avalon Q 90 TH
€1,575≈ $1,717
#6Bitmain Antminer S9 13.5 TH
€40.83≈ $45
#7Premium Stand (Ofen 2 & Ofen 2 Pro)
€40.83≈ $45
#8S9 Silent 12.5 TH
€158.33≈ $173
#9MicroBT Whatsminer M31S+ 80 TH
€165.83≈ $181
#10Antminer S9 Hashboard 13.5 – 14.0 TH
€24.17≈ $26
≈ $625 USD
Range: €12 - €4,500
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1
Google Ads estimate
Yearly Ad Budget
$12
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|
Trustpilot Rating
1,067 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
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Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor

RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green

DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue
Frequently Asked Questions About 21energy
Is 21energy a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, 21energy is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is 21energy safe to buy from? Is it a scam?
21energy has a Trustpilot rating of 4.9/5 based on 1,067 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (73/100).
What is 21energy's EcomScout rating and what does it mean?
21energy has an EcomScout rating of S (73/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does 21energy generate?
21energy receives approximately 627.6K visits per year with estimated monthly revenue of $330.5K - $727.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does 21energy use?
We detected 17 Shopify apps on 21energy, including Trustpilot, Omnisend, UpPromote Affiliate Marketing and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Home Decor store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against 21energy. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
