2 receives an EcomScout Rating of A (52/100), ranking #10,496 out of 202,603 Shopify stores we track. This Men's Underwear and Activewear Fashion & Apparel store attracts 885.8K visits per year with estimated revenue of $57.6K - $124.8K/mo..
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 61%, organic 28%, social 2%, referral 1%.
Ad spend: Estimated $781/mo in paid search ($9.4K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 2.7/5 based on 11 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (82%), TW (4%), AU (3%).
Men's Underwear and Activewear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Men's Underwear and Activewear market generates $1M/month across 4 stores
- •75% are enterprise stores (>$100K/mo) — competitive market
- •This store outperforms 27% of Men's Underwear and Activewear competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Men's Underwear and Activewear
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$781
Google Ads estimate
Yearly Ad Budget
$9K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| 2xistEasy | 5K | $0.25 | $478 |
| 2xist briefsEasy | 720 | $0.82 | $67 |
| 2xist mens thong | 270 | - | - |
| 2 xistEasy | 270 | $5.77 | $248 |
| camo mens underwear | 250 | - | - |
Trustpilot Rating
11 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
- Product catalog quality is poor
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Enhance product descriptions, add more images, and expand catalog
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
Similar Stores
View all →Frequently Asked Questions About 2
Is 2 a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, 2 is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is 2 safe to buy from? Is it a scam?
2 has a Trustpilot rating of 2.7/5 based on 11 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A (52/100).
What is 2's EcomScout rating and what does it mean?
2 has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does 2 generate?
2 receives approximately 885.8K visits per year with estimated monthly revenue of $57.6K - $124.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does 2 use?
We detected 4 Shopify apps on 2, including Pre-Order, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Men's Underwear and Activewear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against 2. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Men's Underwear and Activewear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.