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40below.com

40below.com
35/100
EcomScout

40below.com receives an EcomScout Rating of B (35/100), ranking #135,932 out of 937,790 Shopify stores we track. This Climbing Equipment Sports & Outdoors store attracts 143.9K visits per year with estimated revenue of $4.7K - $10.1K/mo. It offers 35 products at an average price of $44.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$4.7K - $10.1K/mo
Est. Traffic/mo
12.0K
Products
35
Top Market
US (95%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of $44 (range: $8 – $80). Mid-range pricing strategy.

Top markets: US (95%), AU (4%), CA (1%).

Best-selling product: Forty Below® Bootie-Booties™ | Camp Bootie Overboots ($79.95). Other top sellers include Forty Below Bootie-Booties Footbed (Pair).

How is the EcomScout Rating calculated? The B grade (35/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Climbing Equipment Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$102K/mo
Total Stores
29
Avg Revenue
$4K/mo
Top 10% Threshold
$39K/mo

Competition Breakdown

24%
41%
24%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Climbing Equipment market generates $0M/month across 29 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Climbing Equipment stores earn $39K+/month
  • This store outperforms 91% of Climbing Equipment competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
56.9%
Pages/Visit
2.6
Avg. Time on Site
2m 2s
Avg. Product Price
$44

Range: $8 - $80

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Revenue Performance29/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Top Countries

🇺🇸United States
95.1%
🇦🇺Australia
3.7%
🇨🇦Canada
1.1%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

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Frequently Asked Questions About 40below.com

Is 40below.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, 40below.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is 40below.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for 40below.com. However, our EcomScout rating is B (35/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is 40below.com's EcomScout rating and what does it mean?

40below.com has an EcomScout rating of B (35/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does 40below.com generate?

40below.com receives approximately 143.9K visits per year with estimated monthly revenue of $4.7K - $10.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does 40below.com use?

We detected 3 Shopify apps on 40below.com, including Shop, Shopify Forms, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Climbing Equipment store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against 40below.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Climbing Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

40below.com Shopify store analysis • Climbing EquipmentSports & Outdoors • Unlikely Dropshipper • Rating: B

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