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5thandgrey.com

5thandgrey.com
23/100
EcomScout

5thandgrey.com receives an EcomScout Rating of C (23/100), ranking #122,425 out of 208,054 Shopify stores we track. This Home Fragrance Home & Garden store attracts 10.9K visits per year with estimated revenue of $254 - $559/mo. It offers 43 products at an average price of $25.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$254 - $559/mo
Est. Traffic/mo
905
Products
43
Top Market
US (100%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of $25 (range: $1 – $60). Budget-friendly positioning targeting volume sales.

Top markets: US (100%).

Best-selling product: Small Dough Bowl Candle - Natural ($37). Other top sellers include Wool Dryer Balls, Cashmere + Vanilla, DATE NIGHT.

How is the EcomScout Rating calculated? The C grade (23/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Fragrance Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$54K/mo
Total Stores
43
Avg Revenue
$1K/mo
Top 10% Threshold
$20K/mo

Competition Breakdown

49%
37%
9%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Home Fragrance market generates $0M/month across 43 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 86% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Home Fragrance stores earn $20K+/month
  • This store outperforms 94% of Home Fragrance competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
39.9%
Pages/Visit
1.0
0
Avg. Product Price
$25

Range: $1 - $60

Rating Breakdown

Business Quality80/100
Traffic Growth25/100
Revenue Performance24/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About 5thandgrey.com

Is 5thandgrey.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, 5thandgrey.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is 5thandgrey.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for 5thandgrey.com. However, our EcomScout rating is C (23/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is 5thandgrey.com's EcomScout rating and what does it mean?

5thandgrey.com has an EcomScout rating of C (23/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does 5thandgrey.com generate?

5thandgrey.com receives approximately 10.9K visits per year with estimated monthly revenue of $254 - $559/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does 5thandgrey.com use?

We detected 4 Shopify apps on 5thandgrey.com, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Fragrance store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against 5thandgrey.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Fragrance store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

5thandgrey.com Shopify store analysis • Home FragranceHome & Garden • Unlikely Dropshipper • Rating: C

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