African Avenue
african-avenue.comAfrican Avenue receives an EcomScout Rating of B+ (48/100), ranking #37,165 out of 879,970 Shopify stores we track. This Textiles Fashion & Apparel store attracts 156.1K visits per year with estimated revenue of $3.0K - $6.4K/mo. It offers 592 products at an average price of €10.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 60%, direct 26%, paid 5%, referral 3%.
Product pricing: Average price of €10 (range: €6 – €16) — ≈ $11 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.7/5 based on 172 reviews. Excellent reputation — customers rate this store highly.
Top markets: FR (59%), US (29%), GB (11%).
Best-selling product: Wax Pagne Africain - Tissu 6 Yards 100% Coton - Fond NOIR (€14.90). Other top sellers include Wax Pagne Africain - Tissu 6 Yards 100% Coton - MARRON / BLEU, Tissu Bogolan Blanc -Tissu 6 Yards 100% Coton - 6 yards, Wax Pagne Africain - Tissu 6 Yards 100% Coton - JAUNE / MARRON.
Textiles Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Textiles market generates $1M/month across 356 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •78% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Textiles stores earn $26K+/month
- •This store outperforms 91% of Textiles competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Textiles
Best Selling Products
#1Wax Pagne Africain - Tissu 6 Yards 100% Coton - Fond NOIR
€14.90≈ $16
#2Wax Pagne Africain - Tissu 6 Yards 100% Coton - MARRON / BLEU
€14.90≈ $16
#3Tissu Bogolan Blanc -Tissu 6 Yards 100% Coton - 6 yards
€15.90≈ $17
#4Wax Pagne Africain - Tissu 6 Yards 100% Coton - JAUNE / MARRON
€14.90≈ $16
#5Wax Pagne Africain - Tissu 6 Yards 100% Coton - Fond BLEU
€14.90≈ $16
#6Wax Tissu Pagne Africain - Coupon 2 Yards 100% Coton - BLANC / NOIR
€7.90≈ $8.61
#7Wax Pagne Africain - Tissu 6 Yards 100% Coton - MULTI
€11.90≈ $13
#8Wax Pagne Africain - Tissu 6 Yards 100% Coton - ROUGE / BLEU
€14.90≈ $16
#9Wax Tissu Pagne Africain - Coupon 2 Yards 100% Coton - MARRON / BLEU
€5.90≈ $6.43
#10Wax Pagne Africain - Tissu 100% Coton - VIOLET / BLEU
€6.90≈ $7.52
≈ $11 USD
Range: €6 - €16
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1
Google Ads estimate
Yearly Ad Budget
$12
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|
Trustpilot Rating
172 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
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Frequently Asked Questions About African Avenue
Is African Avenue a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, African Avenue is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is African Avenue safe to buy from? Is it a scam?
African Avenue has a Trustpilot rating of 4.7/5 based on 172 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (48/100).
What is African Avenue's EcomScout rating and what does it mean?
African Avenue has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does African Avenue generate?
African Avenue receives approximately 156.1K visits per year with estimated monthly revenue of $3.0K - $6.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does African Avenue use?
We detected 3 Shopify apps on African Avenue, including Klaviyo: Email Marketing & SMS, Shopify Inbox, Embed data.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Textiles store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against African Avenue. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Textiles store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.