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The African Hut

africanhut.com
41/100
EcomScout

The African Hut receives an EcomScout Rating of B+ (41/100), ranking #22,861 out of 202,193 Shopify stores we track. This Imported South African Food Products Food & Beverage store attracts 455.7K visits per year with estimated revenue of $13.4K - $26.9K/mo. It offers 2.4K products at an average price of $12.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$13.4K - $26.9K/mo
Est. Traffic/mo
38.0K
Products
2.4K
Top Market
US (93%)
Top Channel
direct (24%)
Est. Ad Spend/mo
$600

Store Intelligence Summary

Traffic breakdown: direct 24%.

Product pricing: Average price of $12 (range: $3 – $23). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $600/mo in paid search ($7.2K/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: US (93%), ZA (7%).

Best-selling product: SA Pride Biltong Original Lean Sliced Beef Steak Biltong 0.5lb ($22.99). Other top sellers include Iwisa Maize Meal 1kg, SA Pride Droewors with Sheeps Casing 0.5lb, SA Pride Biltong Traditional (with Fat) Sliced Beef Steak 0.5lb.

How is the EcomScout Rating calculated? The B+ grade (41/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Imported South African Food Products Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$27K/mo
Total Stores
1
Avg Revenue
$27K/mo
Top 10% Threshold
$27K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Imported South African Food Products market generates $0M/month across 1 stores
  • This store outperforms 0% of Imported South African Food Products competitors
  • Low average order value ($0) — consider bundling or upsells

Top Apps in Imported South African Food Products

Analyzing...
Bounce Rate
60.5%
Pages/Visit
2.5
Avg. Time on Site
2m 12s
Avg. Product Price
$12

Range: $3 - $23

Rating Breakdown

Business Quality80/100
Traffic Growth50/100
Revenue Performance42/100
Marketing Efficiency41/100

Traffic Sources

direct24.3%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$600

Google Ads estimate

Yearly Ad Budget

$7K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
south african foodEasy3K$0.91$281
african hutEasy3K$0.33$58
south african food near meEasy660--
south african snacksEasy360--
african stores in dallasEasy290--

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
93.3%
🇿🇦South Africa
6.7%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

Frequently Asked Questions About The African Hut

Is The African Hut a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The African Hut is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The African Hut safe to buy from? Is it a scam?

We don't have Trustpilot review data for The African Hut. However, our EcomScout rating is B+ (41/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is The African Hut's EcomScout rating and what does it mean?

The African Hut has an EcomScout rating of B+ (41/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does The African Hut generate?

The African Hut receives approximately 455.7K visits per year with estimated monthly revenue of $13.4K - $26.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The African Hut use?

We detected 1 Shopify apps on The African Hut, including Shop.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Imported South African Food Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The African Hut. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Imported South African Food Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The African Hut Shopify store analysis • Imported South African Food ProductsFood & Beverage • Unlikely Dropshipper • Rating: B+

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