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Alamour The Label

alamourthelabel.com
72/100
EcomScout

Alamour The Label receives an EcomScout Rating of S (72/100), ranking #1,653 out of 896,226 Shopify stores we track. This Dresses Fashion & Apparel store attracts 690.9K visits per year with estimated revenue of $135.5K - $293.6K/mo. It offers 1.2K products at an average price of A$225.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$135.5K - $293.6K/mo
Est. Traffic/mo
57.6K
Products
1.2K
Top Market
AU (52%)
Top Channel
direct (24%)
Trustpilot
3.1/5 (1,533)

Store Intelligence Summary

Traffic breakdown: direct 24%.

Product pricing: Average price of A$225 (range: A$149 – A$339) — ≈ $148 USD. Positioned in the premium segment.

Ad spend: Estimated $57/mo in paid search ($684/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.1/5 based on 1,533 reviews. Mixed reviews — potential service or quality concerns.

Top markets: AU (52%), US (19%), FR (7%).

Best-selling product: Archive Sample Sale Artura Dress (A$160). Other top sellers include Claudia - Navy, Archive Final Sale Alura Roses, Archive Final Sale Elene Floral.

How is the EcomScout Rating calculated? The S grade (72/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Dresses Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.8M/mo
Total Stores
303
Avg Revenue
$6K/mo
Top 10% Threshold
$72K/mo

Competition Breakdown

25%
36%
26%
5%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Dresses market generates $2M/month across 303 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Dresses stores earn $72K+/month
  • This store outperforms 92% of Dresses competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
38.0%
Pages/Visit
3.8
Avg. Time on Site
1m 12s
Avg. Product Price
A$225

≈ $148 USD

Range: A$149 - A$339

Rating Breakdown

Business Quality80/100
Revenue Performance75/100
Traffic Growth75/100
Trustpilot70/100
Marketing Efficiency50/100

Traffic Sources

direct24.1%
referral0.5%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$57

Google Ads estimate

Yearly Ad Budget

$684

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
dresses for prom2K$0.76$121
prom dresses for sale near me440$1.77$7
prom dress designers180$0.64$55
ombrepromEasy135--
alamour dresses135--

Trustpilot Rating

3.1

1,533 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
51.5%
🇺🇸United States
19.4%
🇫🇷France
6.7%
🇬🇧United Kingdom
4.2%
🇳🇿New Zealand
2.5%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Alamour The Label

Is Alamour The Label a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Alamour The Label is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Alamour The Label safe to buy from? Is it a scam?

Alamour The Label has a Trustpilot rating of 3.1/5 based on 1,533 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (72/100).

What is Alamour The Label's EcomScout rating and what does it mean?

Alamour The Label has an EcomScout rating of S (72/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Alamour The Label generate?

Alamour The Label receives approximately 690.9K visits per year with estimated monthly revenue of $135.5K - $293.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Alamour The Label use?

We detected 13 Shopify apps on Alamour The Label, including SearchSpring, Klaviyo: Email Marketing & SMS, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Dresses store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Alamour The Label. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Dresses store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Alamour The Label Shopify store analysis • DressesFashion & Apparel • Unlikely Dropshipper • Rating: S

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