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alwaysinmotion.co.uk

alwaysinmotion.co.uk
49/100
EcomScout

alwaysinmotion.co.uk receives an EcomScout Rating of B+ (49/100), ranking #21,205 out of 481,811 Shopify stores we track. This Eyewear Retail store attracts 594.1K visits per year with estimated revenue of $149.5K - $325.4K/mo. It offers 10 products at an average price of $89.

Store descriptionAlways In Motion creates high-performance running sunglasses that blend 90s-inspired style with the advanced UV protection. The AIM Sunnies are designed to be worn from race day to rest day.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$149.5K - $325.4K/mo
Est. Traffic/mo
49.5K
Products
10
Top Market
US (28%)
Top Channel
SearchOrganic (59%)

Store Intelligence Summary

Traffic breakdown: SearchOrganic 59%, Direct 19%, Referrals 6%, Mail 6%.

Product pricing: Average price of $89 (range: $81 – $90). Mid-range pricing strategy.

Top markets: US (28%), DE (18%), GB (14%).

Best-selling product: AIM Sunnies - Pearl Heat ($89.99). Other top sellers include AIM Sunnies - Tortoise, AIM Sunnies - Black, AIM Sunnies - Black Heat.

How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Eyewear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$6.5M/mo
Total Stores
631
Avg Revenue
$10K/mo
Top 10% Threshold
$157K/mo

Competition Breakdown

15%
35%
27%
9%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Eyewear market generates $6M/month across 631 stores
  • 14% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Eyewear stores earn $157K+/month
  • This store outperforms 93% of Eyewear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 89 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
38.5%
Pages/Visit
3.4
Avg. Time on Site
1m 42s
Avg. Product Price
$89

Range: $81 - $90

Rating Breakdown

Business Quality76/100
Revenue Performance73/100
Traffic Growth50/100
Marketing Efficiency7/100

Traffic Sources

SearchOrganic59.2%
Direct18.9%
Referrals5.6%
Mail5.5%
SocialOrganic3.9%
Affiliate3.7%
SocialPaid2.4%
DisplayAds0.7%
SearchPaid0.0%
GenAi0.0%

Top Countries

🇺🇸United States
28.1%
🇩🇪Germany
17.8%
🇬🇧United Kingdom
14.1%
🇳🇴Norway
7.5%
🇨🇦Canada
6.4%

Analysis

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

always in motionalways in motion sunglassesaim sunglassesaim glassesalways in motion brille

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Sales Channels

Shop

CDN

AWS CloudFront

Marketing

UpPromote Affiliate Marketing

Payment

Shopify Payments

Reviews

Judge.me Product ReviewsJudge.me

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Frequently Asked Questions About alwaysinmotion.co.uk

Is alwaysinmotion.co.uk a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, alwaysinmotion.co.uk is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is alwaysinmotion.co.uk safe to buy from? Is it a scam?

We don't have Trustpilot review data for alwaysinmotion.co.uk. However, our EcomScout rating is B+ (49/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is alwaysinmotion.co.uk's EcomScout rating and what does it mean?

alwaysinmotion.co.uk has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does alwaysinmotion.co.uk generate?

alwaysinmotion.co.uk receives approximately 594.1K visits per year with estimated monthly revenue of $149.5K - $325.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does alwaysinmotion.co.uk use?

We detected 2 Shopify apps on alwaysinmotion.co.uk, including Klaviyo Reviews, Judge.me Ali Reviews Importer. The store uses the "BL - THEME UPDATES" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Eyewear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against alwaysinmotion.co.uk. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Eyewear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

alwaysinmotion.co.uk Shopify store analysis • EyewearRetail • Likely Dropshipper • Rating: B+

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