American Apparel
americanapparel.com.auAmerican Apparel receives an EcomScout Rating of A (54/100), ranking #21,779 out of 952,468 Shopify stores we track. This Clothing Fashion & Apparel store attracts 354.6K visits per year with estimated revenue of $8.8K - $19.0K/mo. It offers 67 products at an average price of A$29.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 48%, paid 20%, direct 12%, social 11%.
Product pricing: Average price of A$29 (range: A$15 – A$90) — ≈ $19 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $247/mo in paid search ($3.0K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.4/5 based on 11 reviews. Mixed reviews — potential service or quality concerns.
Top markets: AU (92%), US (5%), IN (3%).
Best-selling product: Ribbed Crop T-shirt (A$19.99). Other top sellers include Ribbed Tank Top, Ribbed Crop T-shirt L/S, Drawstring Bag.
Clothing Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Clothing market generates $19M/month across 15,171 stores
- •3% are enterprise stores (>$100K/mo) — achievable market
- •82% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Clothing stores earn $21K+/month
- •This store outperforms 94% of Clothing competitors
- •Low average order value ($0) — consider bundling or upsells
- •471 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Clothing
Best Selling Products
≈ $19 USD
Range: A$15 - A$90
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$247
Google Ads estimate
Yearly Ad Budget
$3K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| americanapparel | 2K | $0.16 | $410 |
Trustpilot Rating
11 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
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Frequently Asked Questions About American Apparel
Is American Apparel a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, American Apparel is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.
Is American Apparel safe to buy from? Is it a scam?
American Apparel has a Trustpilot rating of 3.4/5 based on 11 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A (54/100).
What is American Apparel's EcomScout rating and what does it mean?
American Apparel has an EcomScout rating of A (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does American Apparel generate?
American Apparel receives approximately 354.6K visits per year with estimated monthly revenue of $8.8K - $19.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does American Apparel use?
We detected 4 Shopify apps on American Apparel, including Pre-Order, Loox Photo Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Clothing store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against American Apparel. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.










