Back to Stores
Australian Kids homepage screenshot

Australian Kids

australian-kids.com
48/100
EcomScout

Australian Kids receives an EcomScout Rating of B+ (48/100), ranking #14,377 out of 202,986 Shopify stores we track. This Toys & Hobbies Baby & Kids store attracts 535.6K visits per year with estimated revenue of $11.7K - $27.3K/mo. It offers 506 products at an average price of $26.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$11.7K - $27.3K/mo
Est. Traffic/mo
44.6K
Products
506
Top Market
VN (47%)
Top Channel
direct (68%)
Trustpilot
1.2/5 (265)

Store Intelligence Summary

Traffic breakdown: direct 68%, referral 10%.

Product pricing: Average price of $26 (range: $15 – $40). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $10/mo in paid search ($120/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 1.2/5 based on 265 reviews. Mixed reviews — potential service or quality concerns.

Top markets: VN (47%), BR (36%), PH (17%).

Best-selling product: Luminous Led Drawing Board For Children ($24.95). Other top sellers include Magic Air Floating Ball, Educational Montessori Farm Story Book, Brain Teaser Puzzles for Kids.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Toys & Hobbies Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$26K/mo
Total Stores
8
Avg Revenue
$3K/mo
Top 10% Threshold
$17K/mo

Competition Breakdown

13%
75%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Toys & Hobbies market generates $0M/month across 8 stores
  • 88% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Toys & Hobbies stores earn $17K+/month
  • This store outperforms 80% of Toys & Hobbies competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
52.6%
Pages/Visit
1.9
Avg. Time on Site
34s
Avg. Product Price
$26

Range: $15 - $40

Rating Breakdown

Business Quality90/100
Traffic Growth50/100
Trustpilot50/100
Revenue Performance44/100
Marketing Efficiency22/100

Traffic Sources

direct68.1%
referral9.6%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$10

Google Ads estimate

Yearly Ad Budget

$120

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
australian kids90--

Trustpilot Rating

1.2

265 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇻🇳Vietnam
47.3%
🇧🇷Brazil
36.1%
🇵🇭Philippines
16.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Australian Kids

Is Australian Kids a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Australian Kids is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Australian Kids safe to buy from? Is it a scam?

Australian Kids has a Trustpilot rating of 1.2/5 based on 265 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (48/100).

What is Australian Kids's EcomScout rating and what does it mean?

Australian Kids has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Australian Kids generate?

Australian Kids receives approximately 535.6K visits per year with estimated monthly revenue of $11.7K - $27.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Australian Kids use?

We detected 7 Shopify apps on Australian Kids, including Shop, Judge.me Product Reviews, Buy Button channel and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Toys & Hobbies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Australian Kids. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Toys & Hobbies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Australian Kids Shopify store analysis • Toys & HobbiesBaby & Kids • Unlikely Dropshipper • Rating: B+

Last updated: