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Babyliss

babyliss.ch
43/100
EcomScout

Babyliss receives an EcomScout Rating of B+ (43/100), ranking #57,827 out of 894,397 Shopify stores we track. This Hair Care & Styling Beauty & Personal Care store attracts 27.7K visits per year with estimated revenue of $4.7K - $9.1K/mo. It offers 151 products at an average price of CHF 71.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$4.7K - $9.1K/mo
Est. Traffic/mo
2.3K
Products
151
Top Market
CH (100%)
Top Channel
N/A
Trustpilot
2.1/5 (38)

Store Intelligence Summary

Product pricing: Average price of CHF 71 (range: CHF 17 – CHF 110) — ≈ $80 USD. Mid-range pricing strategy.

Ad spend: Estimated $172/mo in paid search ($2.1K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.1/5 based on 38 reviews. Mixed reviews — potential service or quality concerns.

Top markets: CH (100%).

Best-selling product: Sèche-Cheveux Air Power Pro (CHF 109.90). Other top sellers include Brosse Soufflante Air Power Volume, Air Wand Édition Limitée, Brosse Soufflante Air Wand.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair Care & Styling Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$63K/mo
Total Stores
20
Avg Revenue
$3K/mo
Top 10% Threshold
$15K/mo

Competition Breakdown

20%
60%
15%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Hair Care & Styling market generates $0M/month across 20 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 80% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Hair Care & Styling stores earn $15K+/month
  • This store outperforms 79% of Hair Care & Styling competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
31.6%
Pages/Visit
4.2
Avg. Time on Site
1m 22s
Avg. Product Price
CHF 71

≈ $80 USD

Range: CHF 17 - CHF 110

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Trustpilot40/100
Revenue Performance33/100
Marketing Efficiency17/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$172

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
babylissEasy7K$0.77$4.3K
babyliss hair curlerEasy90--
babyliss rasierer5--

Trustpilot Rating

2.1

38 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇨🇭Switzerland
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Diversify marketing: invest in SEO to build long-term organic traffic alongside your PPC efforts
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz

Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz

97
$7.97+272%
ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink

ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink

94
$2.98+107%
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

90
$9.80+118%
slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)

slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)

89
$29.96+173%
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Frequently Asked Questions About Babyliss

Is Babyliss a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Babyliss is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Babyliss safe to buy from? Is it a scam?

Babyliss has a Trustpilot rating of 2.1/5 based on 38 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (43/100).

What is Babyliss's EcomScout rating and what does it mean?

Babyliss has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Babyliss generate?

Babyliss receives approximately 27.7K visits per year with estimated monthly revenue of $4.7K - $9.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Babyliss use?

We detected 5 Shopify apps on Babyliss, including Shopify Forms, Frequently Bought Together, Block and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair Care & Styling store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Babyliss. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care & Styling store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Babyliss Shopify store analysis • Hair Care & StylingBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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