BackPacco
backpacco.itBackPacco receives an EcomScout Rating of S (69/100), ranking #5,208 out of 1,188,149 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 1.1M visits per year with estimated revenue of $134.1K - $290.4K/mo. It offers 2.5K+ products at an average price of €85.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 41%, paid 25%, social 13%, direct 12%.
Product pricing: Average price of €85 (range: €7 – €225) — ≈ $93 USD. Mid-range pricing strategy.
Ad spend: Estimated $2/mo in paid search ($24/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.9/5 based on 2,820 reviews. Excellent reputation — customers rate this store highly.
Top markets: IT (72%), US (5%), FR (4%).
Best-selling product: 5.11 | COVRT CHEST RIG - Chest Rig (€121.50). Other top sellers include OSPREY | CAMERA CHEST RIG - Chest per fotocamera, MECHANIX | DURAHIDE LEATHER NEEDLESTICK LE - Guanti anti puntura, MECHANIX | SUB35 REALTREE EDGE - Guanti tattici invernali.
Outdoor Gear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Outdoor Gear market generates $30M/month across 8,284 stores
- •7% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Outdoor Gear stores earn $69K+/month
- •This store outperforms 95% of Outdoor Gear competitors
- •Low average order value ($0) — consider bundling or upsells
- •620 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Outdoor Gear
Best Selling Products
#15.11 | COVRT CHEST RIG - Chest Rig
€121.50≈ $132
#2OSPREY | CAMERA CHEST RIG - Chest per fotocamera
€90.25≈ $98
#3MECHANIX | DURAHIDE LEATHER NEEDLESTICK LE - Guanti anti puntura
€107.10≈ $117
#4MECHANIX | SUB35 REALTREE EDGE - Guanti tattici invernali
€35≈ $38
#55.11 | TACTEC PLATE CARRIER - Plate carrier balistico / Vest zavorrabile
€225≈ $245
#6GENERAL NANO | BORE CLEANING FOAM - Schiuma per la pulizia delle canne
€8.99≈ $9.80
#7GENERAL NANO | GUN DEGREASER CLEANER - Detergente sgrassatore
€6.99≈ $7.62
≈ $93 USD
Range: €7 - €225
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$2
Google Ads estimate
Yearly Ad Budget
$24
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| sniper drag bagsEasy | 55 | - | - |
Trustpilot Rating
2,820 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
- High-quality product catalog
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →
TrustpilotSimilar Stores
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Frequently Asked Questions About BackPacco
Is BackPacco a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, BackPacco is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is BackPacco safe to buy from? Is it a scam?
BackPacco has a Trustpilot rating of 4.9/5 based on 2,820 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (69/100).
What is BackPacco's EcomScout rating and what does it mean?
BackPacco has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does BackPacco generate?
BackPacco receives approximately 1.1M visits per year with estimated monthly revenue of $134.1K - $290.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does BackPacco use?
We detected 9 Shopify apps on BackPacco, including Klaviyo: Email Marketing & SMS, Pre-Order, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Outdoor Gear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against BackPacco. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.