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62/100
EcomScout

Baffin receives an EcomScout Rating of S (62/100), ranking #4,076 out of 200,211 Shopify stores we track. This Footwear Fashion & Apparel store attracts 488.7K visits per year with estimated revenue of $46.6K - $100.9K/mo. It offers 257 products at an average price of $172.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$46.6K - $100.9K/mo
Est. Traffic/mo
40.7K
Products
257
Top Market
US (53%)
Top Channel
direct (32%)
Trustpilot
2.5/5 (13)

Store Intelligence Summary

Traffic breakdown: direct 32%, referral 7%.

Product pricing: Average price of $172 (range: $40 – $310). Positioned in the premium segment.

Ad spend: Estimated $5.0K/mo in paid search ($59.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.5/5 based on 13 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (53%), CA (26%), IN (4%).

Best-selling product: NORTH SOCK | Unisex ($40). Other top sellers include CUSH | Unisex Hybrid Slipper, GLOVE LINER | Unisex, MERINO NECK WARMER | Unisex.

How is the EcomScout Rating calculated? The S grade (62/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Footwear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.6M/mo
Total Stores
4,887
Avg Revenue
$2K/mo
Top 10% Threshold
$22K/mo

Competition Breakdown

28%
55%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Footwear market generates $10M/month across 4,887 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 83% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Footwear stores earn $22K+/month
  • This store outperforms 91% of Footwear competitors
  • Sneakers shows highest opportunity with $2,147 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 103 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
42.2%
Pages/Visit
3.3
Avg. Time on Site
1m 34s
Avg. Product Price
$172

Range: $40 - $310

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Marketing Efficiency70/100
Revenue Performance58/100
Trustpilot40/100

Traffic Sources

direct32.4%
referral6.8%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$5K

Google Ads estimate

Yearly Ad Budget

$60K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
boot barn87K$0.35$37.2K
baffin bootsEasy3K$0.48$231
muckbootsEasy2K$0.55$150
baffinEasy2K$0.40$32
baffin boots womensEasy950--

Trustpilot Rating

2.5

13 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
52.8%
🇨🇦Canada
26.3%
🇮🇳India
3.7%
🇩🇪Germany
3.6%
🇦🇺Australia
3.2%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service

Shopify Theme

Detecting theme...

Trending Footwear Products

Products gaining popularity in Footwear right now, based on Amazon & Google Trends data.

Mens Run Falcon 5

Mens Run Falcon 5

90
$44.97+192%
Women's 608 V5 Casual Comfort Cross Trainer

Women's 608 V5 Casual Comfort Cross Trainer

89
$49.17+64%
Men's 608 V5 Casual Comfort Cross Trainer

Men's 608 V5 Casual Comfort Cross Trainer

89
$50.40+159%
Men's Military Tactical Work Boots Side Zipper Leather Motorcycle Combat Boots Trooper

Men's Military Tactical Work Boots Side Zipper Leather Motorcycle Combat Boots Trooper

85
$46.96+222%
See all trending Footwear products

Frequently Asked Questions About Baffin

Is Baffin a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Baffin is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Baffin safe to buy from? Is it a scam?

Baffin has a Trustpilot rating of 2.5/5 based on 13 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (62/100).

What is Baffin's EcomScout rating and what does it mean?

Baffin has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Baffin generate?

Baffin receives approximately 488.7K visits per year with estimated monthly revenue of $46.6K - $100.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Baffin use?

App detection data for Baffin is being updated.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Footwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Baffin. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Baffin Shopify store analysis • FootwearFashion & Apparel • Unlikely Dropshipper • Rating: S

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