Traffic breakdown: organic 44%, paid 17%, direct 17%, social 12%.
Product pricing: Average price of CA$25 (range: CA$22 – CA$29) — ≈ $19 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $238/mo in paid search ($2.9K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.
Top markets: CA (100%).
Best-selling product: Hidden Comfort No Show (CA$21.99). Other top sellers include Hidden Contour No Show, Hike Crew, Hike Performance Crew.
How is the EcomScout Rating calculated? The B+ grade (46/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.