Barnes & Noble
barnesandnoble.comBarnes & Noble receives an EcomScout Rating of S (80/100), ranking #29 out of 325,449 Shopify stores we track. This Hair Care & Extensions Beauty & Personal Care store attracts 213.9M visits per year with estimated revenue of $23.4M - $45.6M/mo. It offers 2.5K+ products at an average price of $73.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 32%, referral 4%.
Product pricing: Average price of $73 (range: $10 – $1015). Mid-range pricing strategy.
Ad spend: Estimated $117.5K/mo in paid search ($1.4M/yr). Heavy ad investor — likely scaling aggressively through paid channels.
Customer trust: Trustpilot score 2.1/5 based on 1,911 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (90%), CA (1%), GB (1%).
Best-selling product: Hotelblut: Ein neuer Krimi mit Kriminalkomissarin Anke Fleur ($12.99). Other top sellers include Eventide, The Husband: A Totally Addictive Psychological Thriller with a Shocking Twist, Murder on the Oxford Canal: A Gripping Crime Mystery Full of Twists.
Hair Care & Extensions Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Hair Care & Extensions market generates $1M/month across 185 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •76% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Hair Care & Extensions stores earn $28K+/month
- •This store outperforms 88% of Hair Care & Extensions competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Hair Care & Extensions
Best Selling Products
Hotelblut: Ein neuer Krimi mit Kriminalkomissarin Anke Fleur
$12.99
#2Eventide
$15.99
The Husband: A Totally Addictive Psychological Thriller with a Shocking Twist
$17.99
Murder on the Oxford Canal: A Gripping Crime Mystery Full of Twists
$17.99
Untitled Wild Irish Book 2
$17.99
Ruthless Heart: The Spicy, Touch Her and Die, Enemies-To-Lovers, College Romance
$17.99
The Girls in the Basement: A Totally Addictive Psychological Thriller Full of Shocking Twists
$17.99
The Second Honeymoon: An Absolutely Addictive Psychological Thriller with a Shocking Final Twist
$17.99
Crime on the Fens: A Gripping Crime Thriller Full of Twists
$17.99
At the Top of My Lungs
$9.99
Range: $10 - $1015
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$118K
Google Ads estimate
Yearly Ad Budget
$1.4M
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| barnes and nobleEasy | 1650K | $0.21 | $115.5K |
| barnes & noble | 151K | $0.11 | $124 |
| barnesEasy | 112K | $0.15 | $614 |
| bnEasy | 67K | $0.05 | $17 |
| barnes and nobles | 63K | $0.20 | $4.2K |
Trustpilot Rating
1,911 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Strong marketing efficiency and ROI
Shopify Theme
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Frequently Asked Questions About Barnes & Noble
Is Barnes & Noble a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Barnes & Noble is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Barnes & Noble safe to buy from? Is it a scam?
Barnes & Noble has a Trustpilot rating of 2.1/5 based on 1,911 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (80/100).
What is Barnes & Noble's EcomScout rating and what does it mean?
Barnes & Noble has an EcomScout rating of S (80/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Barnes & Noble generate?
Barnes & Noble receives approximately 213.9M visits per year with estimated monthly revenue of $23.4M - $45.6M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Barnes & Noble use?
App detection data for Barnes & Noble is being updated.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Hair Care & Extensions store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Barnes & Noble. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care & Extensions store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.