Belstaff
belstaff.comBelstaff receives an EcomScout Rating of S (69/100), ranking #1,259 out of 199,057 Shopify stores we track. This Apparel Retail store attracts 3.1M visits per year with estimated revenue of $1.6M - $3.8M/mo. It offers 526 products at an average price of $294.
Store descriptionFind field jackets in leather and waxed cotton, plus clothing, footwear and accessories. Outfitters to those living a life less ordinary since 1924.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Search 67%, Direct 22%, Referrals 3%, Social 2%. This indicates a content-driven organic growth strategy.
Product pricing: Average price of $294 (range: $25 – $1795). Positioned in the premium segment.
Ad spend: Estimated $14.8K/mo in paid search ($177.4K/yr). Moderate paid strategy supplementing organic growth.
Customer trust: Trustpilot score 1.6/5 based on 22 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (20%), GB (16%), DE (16%).
Best-selling product: TRIALMASTER MOTORCYCLE JACKET ($595.00). Other top sellers include TRIALMASTER ICON JACKET, TRIALMASTER ICON JACKET, STEEL T-SHIRT.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1TRIALMASTER MOTORCYCLE JACKET
$595.00
#2TRIALMASTER ICON JACKET
$495.00
#3TRIALMASTER ICON JACKET
$495.00
#4STEEL T-SHIRT
$70.00
#5WATCH BEANIE HAT
$60.00
#6TRIALMASTER PANTHER ICON JACKET
$1350.00
#7STEEL T-SHIRT
$70.00
#8TRIALMASTER MOTORCYCLE ICON JACKET
$595.00
#9TRIALMASTER ICON JACKET
$495.00
#10RACEMASTER ICON JACKET
$395.00
Range: $25 - $1795
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$15K
Google Ads estimate
Yearly Ad Budget
$177K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| ralph laurenEasy | 249K | $0.24 | $27.4K |
| canada gooseEasy | 189K | $0.36 | $91 |
| hugo boss | 77K | $0.36 | $6.7K |
| allsaintsEasy | 74K | - | - |
| mr porterEasy | 66K | $0.14 | $1.7K |
Trustpilot Rating
22 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- High business quality and trust indicators
- Strong marketing efficiency and ROI
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (1)
Klaviyo ReviewsE-commerce Platform
ShopifyAnalytics
Google Analytics
Google Tag ManagerEmail Marketing
Back in Stock
Sales Channels
Payment
Shopify PaymentsSimilar Stores
View all →Trending Apparel Products
Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.
Men's Crew T-Shirts, Multipack, Style G1100
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress
Men's Crew T-Shirts, Multipack, Style G1100
Frequently Asked Questions About Belstaff
Is Belstaff a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Belstaff is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Belstaff safe to buy from? Is it a scam?
Belstaff has a Trustpilot rating of 1.6/5 based on 22 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (69/100).
What is Belstaff's EcomScout rating and what does it mean?
Belstaff has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Belstaff generate?
Belstaff receives approximately 3.1M visits per year with estimated monthly revenue of $1.6M - $3.8M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Belstaff use?
We detected 1 Shopify apps on Belstaff, including Klaviyo Reviews. The store uses the "Belstaff by BAO (GitHub)" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Belstaff. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.