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better-notyounger.com

better-notyounger.com
63/100
EcomScout

better-notyounger.com receives an EcomScout Rating of S (63/100), ranking #12,418 out of 1,189,773 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 569.9K visits per year with estimated revenue of $44.9K - $87.3K/mo. It offers 41 products at an average price of $36.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$44.9K - $87.3K/mo
Est. Traffic/mo
47.5K
Products
41
Top Market
US (44%)
Top Channel
organic (55%)
Trustpilot
3.2/5 (1)

Store Intelligence Summary

Traffic breakdown: organic 55%, direct 16%, paid 12%.

Product pricing: Average price of $36 (range: $20 – $59). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $4.2K/mo in paid search ($50.1K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (44%), GB (14%), CA (12%).

Best-selling product: Superpower Fortifying Hair & Scalp Serum ($49). Other top sellers include Wake Up Call Volumizing Shampoo, Lift Me Up Hair Thickener, Wake Up Call Thickening Hairspray.

How is the EcomScout Rating calculated? The S grade (63/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair Care Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$10.8M/mo
Total Stores
4,945
Avg Revenue
$2K/mo
Top 10% Threshold
$35K/mo

Competition Breakdown

37%
39%
16%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Hair Care market generates $11M/month across 4,945 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 76% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Hair Care stores earn $35K+/month
  • This store outperforms 94% of Hair Care competitors
  • Low average order value ($0) — consider bundling or upsells
  • 232 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
51.8%
Pages/Visit
1.6
Avg. Time on Site
45s
Avg. Product Price
$36

Range: $20 - $59

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Marketing Efficiency60/100
Revenue Performance56/100
Trustpilot45/100

Traffic Sources

organic55.1%
direct15.7%
paid11.8%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$4K

Google Ads estimate

Yearly Ad Budget

$50K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
aussieEasy27K$0.31$25
hairsprayEasy27K$1.52$3.3K
pomadeEasy22K$0.99$6.4K
hair supply store near me13K--
best shampoo10K$0.58$415

Trustpilot Rating

3.2

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
44.1%
🇬🇧United Kingdom
14.2%
🇨🇦Canada
11.8%
🇻🇳Vietnam
7.1%
🇮🇳India
6.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free

Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free

60
$8.67-11%
ArtNaturals Rosemary Oil for Hair Growth & Castor Oil Set, 4 oz, Women Men | Lightweight Scalp Treatment Formula, Includes Scalp Massager, Nourishes Hair & Helps Reduce Split Ends

ArtNaturals Rosemary Oil for Hair Growth & Castor Oil Set, 4 oz, Women Men | Lightweight Scalp Treatment Formula, Includes Scalp Massager, Nourishes Hair & Helps Reduce Split Ends

59
$11.71-11%
K18 Leave-In Molecular Repair Hair Mask - Peptide Hair Treatment Mask for Bleach, Color, Chemical + Heat Damaged Strands - Immediate + Lasting Damage Reversal in 4 Minutes (0.5 Fl oz)

K18 Leave-In Molecular Repair Hair Mask - Peptide Hair Treatment Mask for Bleach, Color, Chemical + Heat Damaged Strands - Immediate + Lasting Damage Reversal in 4 Minutes (0.5 Fl oz)

57
$29.00+29%
Miracle Curls: Shampoo, Conditioner, Deep Conditioner, Refresher Gel, Detangling Milk, Oil Treatment 6-Piece Set

Miracle Curls: Shampoo, Conditioner, Deep Conditioner, Refresher Gel, Detangling Milk, Oil Treatment 6-Piece Set

57
$35.99-11%
Explore all trending products

Frequently Asked Questions About better-notyounger.com

Is better-notyounger.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, better-notyounger.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is better-notyounger.com safe to buy from? Is it a scam?

better-notyounger.com has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (63/100).

What is better-notyounger.com's EcomScout rating and what does it mean?

better-notyounger.com has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does better-notyounger.com generate?

better-notyounger.com receives approximately 569.9K visits per year with estimated monthly revenue of $44.9K - $87.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does better-notyounger.com use?

We detected 8 Shopify apps on better-notyounger.com, including Shop, Gorgias, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against better-notyounger.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

better-notyounger.com Shopify store analysis • Hair CareBeauty & Personal Care • Unlikely Dropshipper • Rating: S

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