Bettybasics
bettybasics.com.auBettybasics receives an EcomScout Rating of B+ (49/100), ranking #31,813 out of 889,150 Shopify stores we track. This Jewelry Jewelry & Accessories store attracts 220.3K visits per year with estimated revenue of $12.0K - $26.0K/mo. It offers 250 products at an average price of A$58.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of A$58 (range: A$40 – A$80) — ≈ $38 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $26/mo in paid search ($312/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 2.6/5 based on 5 reviews. Mixed reviews — potential service or quality concerns.
Top markets: AU (78%), NZ (12%), IN (10%).
Best-selling product: Mermaid Harbour Necklace (A$79.95). Other top sellers include Santorini Heart Necklace, Golden Saint Necklace, Amalfi Spiral Necklace.
Jewelry Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Jewelry market generates $25M/month across 16,298 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •92% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Jewelry stores earn $8K+/month
- •This store outperforms 80% of Jewelry competitors
- •Earrings shows highest opportunity with $1,579 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •149 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Jewelry
Best Selling Products
#1Mermaid Harbour Necklace
A$79.95≈ $53
#2Santorini Heart Necklace
A$79.95≈ $53
#3Golden Saint Necklace
A$79.95≈ $53
#4Amalfi Spiral Necklace
A$79.95≈ $53
#5Chunk Heart Huggies
A$39.95≈ $26
#6Chunk Heart Huggies
A$39.95≈ $26
#7Heart Charm Hoops
A$49.95≈ $33
#8Solid Square Hoops
A$49.95≈ $33
#9Cosette Chunky Two-Toned Scarf
A$39.95≈ $26
#10Hallie Scarf
A$39.95≈ $26
≈ $38 USD
Range: A$40 - A$80
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$26
Google Ads estimate
Yearly Ad Budget
$312
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| zara australiaEasy | 440 | - | - |
| australia t shirtsEasy | 85 | $0.49 | $17 |
| jinx australiaEasy | 12 | - | - |
Trustpilot Rating
5 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Jewelry Products
Products gaining popularity in Jewelry right now, based on Amazon & Google Trends data.
Gold Stackable Rings Set for Women, Gold Plated Chunky Crystal Finger Midi Stacking Rings, Dainty Statement Thumb Knuckle Rings Pack for Gift, Multiple Sizes Jewelry
Golden Silvery Black Kunckle Rings Set for Women, Dainty Simple Trendy Cute Stackable Finger Rings Pack, Perfect for Stacking Layering on Thumb and Knuckle, Mixed Size, Jewelry Gift
Elisa Pendant Necklace for Women, Fashion Jewelry, 14k Gold-Plated
Butterfly Birthstone Crystal Necklace Mother's Day Present for Women Silver Tone Pendant Jewelry Made with Austrian Crystals Anniversary Birthday Gift 18"+2"
Frequently Asked Questions About Bettybasics
Is Bettybasics a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Bettybasics is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Bettybasics safe to buy from? Is it a scam?
Bettybasics has a Trustpilot rating of 2.6/5 based on 5 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (49/100).
What is Bettybasics's EcomScout rating and what does it mean?
Bettybasics has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Bettybasics generate?
Bettybasics receives approximately 220.3K visits per year with estimated monthly revenue of $12.0K - $26.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Bettybasics use?
We detected 10 Shopify apps on Bettybasics, including Pre-Order, Shop, Yotpo Reviews & UGC and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Jewelry store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Bettybasics. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Jewelry store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.