Back to Stores
Bini homepage screenshot
44/100
EcomScout

Bini receives an EcomScout Rating of B+ (44/100), ranking #62,251 out of 1,018,059 Shopify stores we track. This Kitchenware Home & Garden store attracts 51.8K visits per year with estimated revenue of $851 - $1.9K/mo. It offers 24 products at an average price of €20.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$851 - $1.9K/mo
Est. Traffic/mo
4.3K
Products
24
Top Market
FR (100%)
Top Channel
N/A
Trustpilot
4.3/5 (88)

Store Intelligence Summary

Product pricing: Average price of €20 (range: €8 – €29) — ≈ $22 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.3/5 based on 88 reviews. Good standing with customers.

Top markets: FR (100%).

Best-selling product: Le Binikit (€7.90). Other top sellers include La Binibox, La Binibox Signature, Le Binimug.

How is the EcomScout Rating calculated? The B+ grade (44/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Kitchenware Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$1.9M/mo
Total Stores
792
Avg Revenue
$2K/mo
Top 10% Threshold
$45K/mo

Competition Breakdown

35%
36%
19%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Kitchenware market generates $2M/month across 792 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 71% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Kitchenware stores earn $45K+/month
  • This store outperforms 95% of Kitchenware competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
29.9%
Pages/Visit
4.9
Avg. Time on Site
5m 45s
Avg. Product Price
€20

≈ $22 USD

Range: €8 - €29

Rating Breakdown

Trustpilot85/100
Business Quality80/100
Traffic Growth60/100
Revenue Performance22/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.3

88 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Daybreak

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Daybreak

60
$29.99-13%
bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

56
$24.99+6%
Brita Small 6 Cup Water Filter Pitcher, 1 BritaPlus Filter, Metro, Black (Package May Vary)

Brita Small 6 Cup Water Filter Pitcher, 1 BritaPlus Filter, Metro, Black (Package May Vary)

54
$27.49+8%
Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

53
$44.79+8%
Explore all trending products

Frequently Asked Questions About Bini

Is Bini a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Bini is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Bini safe to buy from? Is it a scam?

Bini has a Trustpilot rating of 4.3/5 based on 88 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (44/100).

What is Bini's EcomScout rating and what does it mean?

Bini has an EcomScout rating of B+ (44/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Bini generate?

Bini receives approximately 51.8K visits per year with estimated monthly revenue of $851 - $1.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Bini use?

We detected 8 Shopify apps on Bini, including Pre-Order, Sale Badge, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Kitchenware store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Bini. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Kitchenware store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Bini Shopify store analysis • KitchenwareHome & Garden • Unlikely Dropshipper • Rating: B+

Last updated: