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Bluemoon

bluemoon.dk
62/100
EcomScout

Bluemoon receives an EcomScout Rating of S (62/100), ranking #14,163 out of 1,125,961 Shopify stores we track. This Bedding Home & Garden store attracts 73.0K visits per year with estimated revenue of $5.2K - $11.4K/mo. It offers 245 products at an average price of DKK 2,746.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$5.2K - $11.4K/mo
Est. Traffic/mo
6.1K
Products
245
Top Market
DK (100%)
Top Channel
N/A
Trustpilot
4.7/5 (126)

Store Intelligence Summary

Product pricing: Average price of DKK 2,746 (range: DKK 249 – DKK 8,470) — ≈ $412 USD. Positioned in the premium segment.

Ad spend: Estimated $11/mo in paid search ($132/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.7/5 based on 126 reviews. Excellent reputation — customers rate this store highly.

Top markets: DK (100%).

Best-selling product: JAPAN BED (DKK 2,599). Other top sellers include Blue Moon - Eco Molton Cover, Percale boxlagen – økologisk, Rullemadras MADRASETTE – bomuld.

How is the EcomScout Rating calculated? The S grade (62/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Bedding Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$7.1M/mo
Total Stores
915
Avg Revenue
$8K/mo
Top 10% Threshold
$103K/mo

Competition Breakdown

21%
33%
25%
9%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Bedding market generates $7M/month across 915 stores
  • 11% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Bedding stores earn $103K+/month
  • This store outperforms 92% of Bedding competitors
  • Low average order value ($0) — consider bundling or upsells
  • 99 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
20.9%
Pages/Visit
15.9
Avg. Time on Site
2m 26s
Avg. Product Price
DKK 2,746

≈ $412 USD

Range: DKK 249 - DKK 8,470

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Revenue Performance60/100
Traffic Growth60/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$11

Google Ads estimate

Yearly Ad Budget

$132

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
futon store near me3K--
cyber monday futon deals180--

Trustpilot Rating

4.7

126 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇰Denmark
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Bluemoon

Is Bluemoon a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Bluemoon is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Bluemoon safe to buy from? Is it a scam?

Bluemoon has a Trustpilot rating of 4.7/5 based on 126 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (62/100).

What is Bluemoon's EcomScout rating and what does it mean?

Bluemoon has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Bluemoon generate?

Bluemoon receives approximately 73.0K visits per year with estimated monthly revenue of $5.2K - $11.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Bluemoon use?

We detected 5 Shopify apps on Bluemoon, including Klaviyo: Email Marketing & SMS, Trustpilot, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Bedding store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Bluemoon. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Bedding store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Bluemoon Shopify store analysis • BeddingHome & Garden • Unlikely Dropshipper • Rating: S

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