Boody NZ
boody.co.nzBoody NZ receives an EcomScout Rating of S (72/100), ranking #2,240 out of 1,097,530 Shopify stores we track. This Clothing Fashion & Apparel store attracts 4.3M visits per year with estimated revenue of $146.7K - $317.8K/mo. It offers 444 products at an average price of NZ$36.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 43%, paid 19%, direct 17%, social 10%.
Product pricing: Average price of NZ$36 (range: NZ$15 – NZ$53) — ≈ $22 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $23/mo in paid search ($276/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.4/5 based on 142 reviews. Good standing with customers.
Top markets: NZ (99%), AU (1%).
Best-selling product: Wireless Plunge Bralette - Black (NZ$47.95). Other top sellers include Wireless T-Shirt Bra - Black, Wireless Full Bust T-Shirt Bra - Black, FreeMesh Triangle Bralette - Black.
Clothing Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Clothing market generates $23M/month across 18,855 stores
- •3% are enterprise stores (>$100K/mo) — achievable market
- •82% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Clothing stores earn $21K+/month
- •This store outperforms 94% of Clothing competitors
- •Low average order value ($0) — consider bundling or upsells
- •615 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Clothing
Best Selling Products
#1Wireless Plunge Bralette - Black
NZ$47.95≈ $29
#2Wireless T-Shirt Bra - Black
NZ$45.95≈ $28
#3Wireless Full Bust T-Shirt Bra - Black
NZ$45.95≈ $28
#4FreeMesh Triangle Bralette - Black
NZ$48.95≈ $30
#5FreeMesh Full Bust Wireless Bra - Black
NZ$52.95≈ $32
#6Seamfree Padded Crop Bra - Black
NZ$32.95≈ $20
#7Full Bust Wireless Bra - Black
NZ$45.95≈ $28
#8Wireless Plunge Bralette - Shell
NZ$47.95≈ $29
#9Full Briefs - Black
NZ$21.95≈ $13
#10Classic Bikini - Black
NZ$21.95≈ $13
≈ $22 USD
Range: NZ$15 - NZ$53
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$23
Google Ads estimate
Yearly Ad Budget
$276
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| modal cotton underwearEasy | 380 | - | - |
Trustpilot Rating
142 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
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Frequently Asked Questions About Boody NZ
Is Boody NZ a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Boody NZ is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Boody NZ safe to buy from? Is it a scam?
Boody NZ has a Trustpilot rating of 4.4/5 based on 142 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (72/100).
What is Boody NZ's EcomScout rating and what does it mean?
Boody NZ has an EcomScout rating of S (72/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Boody NZ generate?
Boody NZ receives approximately 4.3M visits per year with estimated monthly revenue of $146.7K - $317.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Boody NZ use?
We detected 12 Shopify apps on Boody NZ, including Yotpo Reviews & UGC, Bundle Discount, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Clothing store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Boody NZ. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.