boulderblue.com
boulderblue.comboulderblue.com receives an EcomScout Rating of B (34/100), ranking #227,972 out of 1,101,777 Shopify stores we track. This Home Decor Home & Garden store attracts 28.5K visits per year with estimated revenue of $3.0K - $6.5K/mo. It offers 3 products at an average price of $97.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $97 (range: $90 – $105). Mid-range pricing strategy.
Ad spend: Estimated $1.0K/mo in paid search ($12.0K/yr). Lean ad budget — primarily relying on organic or social channels.
Best-selling product: Additional Room Refill ($90). Other top sellers include Home Air Allergen Test Kit — DNA-Based Mold & Pollen Detection, Later Date Refill.
Home Decor Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Home Decor market generates $36M/month across 19,904 stores
- •4% are enterprise stores (>$100K/mo) — achievable market
- •76% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Home Decor stores earn $29K+/month
- •This store outperforms 94% of Home Decor competitors
- •Low average order value ($0) — consider bundling or upsells
- •830 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Home Decor
Best Selling Products
Range: $90 - $105
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1K
Google Ads estimate
Yearly Ad Budget
$12K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| hepa air purifierEasy | 8K | $1.33 | $1.6K |
| mold testing | 1K | $4.29 | $72.7K |
| indoor air quality testingEasy | 840 | $3.07 | $4.0K |
| home air quality testEasy | 570 | $1.91 | $1.4K |
| air quality monitoring | 510 | $2.97 | $682 |
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Encourage customer reviews, respond to feedback, and improve customer service
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
MailchimpSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor
RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green
DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold
AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue
Frequently Asked Questions About boulderblue.com
Is boulderblue.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, boulderblue.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is boulderblue.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for boulderblue.com. However, our EcomScout rating is B (34/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is boulderblue.com's EcomScout rating and what does it mean?
boulderblue.com has an EcomScout rating of B (34/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does boulderblue.com generate?
boulderblue.com receives approximately 28.5K visits per year with estimated monthly revenue of $3.0K - $6.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does boulderblue.com use?
We detected 4 Shopify apps on boulderblue.com, including Shop, Mailchimp, Block and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Home Decor store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against boulderblue.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.