Back to Stores
Bright Swimwear homepage screenshot

Bright Swimwear

brightswimwear.com
78/100
EcomScout

Bright Swimwear receives an EcomScout Rating of S (78/100), ranking #539 out of 1,115,777 Shopify stores we track. This Swimwear Fashion & Apparel store attracts 1.9M visits per year with estimated revenue of $76.2K - $165.0K/mo. It offers 1.2K products at an average price of SEK 264.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$76.2K - $165.0K/mo
Est. Traffic/mo
158.1K
Products
1.2K
Top Market
US (74%)
Top Channel
organic (35%)
Trustpilot
4.4/5 (2,678)

Store Intelligence Summary

Traffic breakdown: organic 35%, direct 34%, paid 14%, social 9%.

Product pricing: Average price of SEK 264 (range: SEK 101 – SEK 447) — ≈ $25 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $178/mo in paid search ($2.1K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.4/5 based on 2,678 reviews. Good standing with customers.

Top markets: US (74%), CA (11%), AU (3%).

Best-selling product: Melody Top (A Tropical Night) (SEK 336). Other top sellers include Melody Top (Paradise Pink), Melody Top (Night Floral), Melody Top (Flashdance).

How is the EcomScout Rating calculated? The S grade (78/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Swimwear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$3.4M/mo
Total Stores
1,439
Avg Revenue
$2K/mo
Top 10% Threshold
$29K/mo

Competition Breakdown

34%
45%
15%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Swimwear market generates $3M/month across 1,439 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 79% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Swimwear stores earn $29K+/month
  • This store outperforms 92% of Swimwear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 57 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
41.8%
Pages/Visit
5.9
Avg. Time on Site
2m 13s
Avg. Product Price
SEK 264

≈ $25 USD

Range: SEK 101 - SEK 447

Rating Breakdown

Trustpilot100/100
Revenue Performance80/100
Traffic Growth80/100
Business Quality80/100
Marketing Efficiency36/100

Traffic Sources

organic34.5%
direct34.0%
paid14.2%
social9.2%
referral4.7%

Marketing & Ad Spend

Monthly Ad Spend

$178

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
bright swimwearEasy2K--
bikins1K$3.44$39.4K
bali babe swim270--
lemon bikiniEasy180--
brightswimwear180--

Trustpilot Rating

4.4

2,678 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
73.8%
🇨🇦Canada
10.5%
🇦🇺Australia
2.6%
🇪🇸Spain
2.1%
🇳🇿New Zealand
1.8%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics

Shopify Theme

Detecting theme...

Trending Swimwear Products

Products gaining popularity in Swimwear right now, based on Amazon & Google Trends data.

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

90
$24.98+285%
iThird Battery Operated Wall Sconces Set of 2: 10000mAh Rechargeable Wall Lights with Remote Control, 360° Rotate Wireless Wall Scone Decor for TV/Mirror Bedroom Living Room, 31.5 Inch, Black

iThird Battery Operated Wall Sconces Set of 2: 10000mAh Rechargeable Wall Lights with Remote Control, 360° Rotate Wireless Wall Scone Decor for TV/Mirror Bedroom Living Room, 31.5 Inch, Black

89
$48.49+219%
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry

79
$29.99+56%
Ridgid - CC247 RIDGID 40617 Model 101 Close Quarters Tubing Cutter, 1/4-inch to 1-1/8-inch Tube Cutter Silver

Ridgid - CC247 RIDGID 40617 Model 101 Close Quarters Tubing Cutter, 1/4-inch to 1-1/8-inch Tube Cutter Silver

65
$27.98+115%
See all trending Swimwear products

Frequently Asked Questions About Bright Swimwear

Is Bright Swimwear a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Bright Swimwear is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Bright Swimwear safe to buy from? Is it a scam?

Bright Swimwear has a Trustpilot rating of 4.4/5 based on 2,678 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (78/100).

What is Bright Swimwear's EcomScout rating and what does it mean?

Bright Swimwear has an EcomScout rating of S (78/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Bright Swimwear generate?

Bright Swimwear receives approximately 1.9M visits per year with estimated monthly revenue of $76.2K - $165.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Bright Swimwear use?

We detected 13 Shopify apps on Bright Swimwear, including Yotpo Reviews & UGC, Klaviyo: Email Marketing & SMS, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Swimwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Bright Swimwear. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Swimwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Bright Swimwear Shopify store analysis • SwimwearFashion & Apparel • Unlikely Dropshipper • Rating: S

Last updated: