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btf-lighting.com

btf-lighting.com
46/100
EcomScout

btf-lighting.com receives an EcomScout Rating of B+ (46/100), ranking #45,832 out of 932,416 Shopify stores we track. This Home Decor Home & Garden store attracts 869.4K visits per year with estimated revenue of $15.5K - $34.1K/mo. It offers 232 products at an average price of $13.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$15.5K - $34.1K/mo
Est. Traffic/mo
72.5K
Products
232
Top Market
US (55%)
Top Channel
organic (40%)
Est. Ad Spend/mo
$381

Store Intelligence Summary

Traffic breakdown: organic 40%, paid 19%, direct 16%, social 11%.

Product pricing: Average price of $13 (range: $5 – $50). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $381/mo in paid search ($4.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (55%), DE (10%), CA (4%).

Best-selling product: 2pin/3pin/4pin/5pin LED Extension Wire Cable ($8.43). Other top sellers include 2pin/3pin/4pin/5pin SM JST LED Connector.

How is the EcomScout Rating calculated? The B+ grade (46/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Decor Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$28.7M/mo
Total Stores
15,402
Avg Revenue
$2K/mo
Top 10% Threshold
$28K/mo

Competition Breakdown

39%
37%
17%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Home Decor market generates $29M/month across 15,402 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 76% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Home Decor stores earn $28K+/month
  • This store outperforms 93% of Home Decor competitors
  • Low average order value ($0) — consider bundling or upsells
  • 577 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
35.6%
Pages/Visit
4.0
Avg. Time on Site
1m 37s
Avg. Product Price
$13

Range: $5 - $50

Rating Breakdown

Business Quality76/100
Traffic Growth75/100
Revenue Performance44/100
Marketing Efficiency29/100

Traffic Sources

organic40.1%
paid19.0%
direct16.1%
social11.3%
referral4.5%

Marketing & Ad Spend

Monthly Ad Spend

$381

Google Ads estimate

Yearly Ad Budget

$5K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
btfEasy3K$0.34$1
btf lightingEasy900--
christmas tree star topper750$0.65$8
ip65 vs ip67Easy570--
plc lightingEasy270$3.25$50

Top Countries

🇺🇸United States
54.6%
🇩🇪Germany
9.6%
🇨🇦Canada
4.0%
🇮🇹Italy
3.0%
🇻🇳Vietnam
2.7%

Analysis

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

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DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

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Frequently Asked Questions About btf-lighting.com

Is btf-lighting.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, btf-lighting.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, High percentage of generic product titles.

Is btf-lighting.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for btf-lighting.com. However, our EcomScout rating is B+ (46/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is btf-lighting.com's EcomScout rating and what does it mean?

btf-lighting.com has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does btf-lighting.com generate?

btf-lighting.com receives approximately 869.4K visits per year with estimated monthly revenue of $15.5K - $34.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does btf-lighting.com use?

We detected 5 Shopify apps on btf-lighting.com, including Buy Button channel, UpPromote Affiliate Marketing, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Decor store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against btf-lighting.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

btf-lighting.com Shopify store analysis • Home DecorHome & Garden • Likely Dropshipper • Rating: B+

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