btrsports.co.uk
btrsports.co.ukbtrsports.co.uk receives an EcomScout Rating of B (31/100), ranking #34,859 out of 145,692 Shopify stores we track. This Cycling Sports & Outdoors store attracts 120.7K visits per year with estimated revenue of $3.5K - $8.1K/mo. It offers 27 products at an average price of $13.
Store descriptionBTR Sports is a UK cycling brand specialising in hi vis reflective clothing and accessories to keep you safe on the road. From waterproof running jackets and cycling gilets to bike phone bags, helmet covers and backpack covers we have everything you need for cycling and running in all weather and light conditions.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $13 (range: $7 – $40). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: GB (76%), US (24%).
Best-selling product: BTR Extra Large Heavy Duty Waterproof Bicycle Cover For 1 or 2 Bikes ($39.99). Other top sellers include BTR Bike Phone Mount and Phone Holder | Fits All Phones & Handlebars, BTR Reflective Running & Cycling Gilet & Vest | Silver Hi Vis | 360° Visibility, Hi Vis Reflective Running and Cycling Jacket | Reflective and Yellow.
Cycling Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Cycling market generates $11M/month across 257 stores
- •36% are enterprise stores (>$100K/mo) — competitive market
- •Top 10% of Cycling stores earn $293K+/month
- •This store outperforms 85% of Cycling competitors
- •Low average order value ($0) — consider bundling or upsells
- •92 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1BTR Extra Large Heavy Duty Waterproof Bicycle Cover For 1 or 2 Bikes
$39.99
#2BTR Bike Phone Mount and Phone Holder | Fits All Phones & Handlebars
$9.99
#3BTR Reflective Running & Cycling Gilet & Vest | Silver Hi Vis | 360° Visibility
$14.99
#4Hi Vis Reflective Running and Cycling Jacket | Reflective and Yellow
$29.99
#5BTR Waterproof Hi Vis Backpack & Rucksack Cover
$11.99
#6Reflective High Visibility Cycling & Running Jacket | Silver | BTR
$19.99
#7BTR Womens Reflective Cycling & Running High Vis Gilet, Vest
$9.99
#8BTR Waterproof Hi Vis Cycling Helmet Cover
$9.99
#9BTR High Visibility & Reflective Cycling, Running, Riding Gilet & Vest
$9.99
#10BTR Reflective Cycling & Running Gilet & Vest 3-P - 3 Pockets (2 Side & 1 Rear Pocket)
$11.99
Range: $7 - $40
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1
Google Ads estimate
Yearly Ad Budget
$12
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| heavy duty bicycle coversEasy | 12 | - | - |
Top Countries
Analysis
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Encourage customer reviews, respond to feedback, and improve customer service
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (1)
C: Mega MenuAnalytics
Google Analytics
Google Tag ManagerE-commerce Platform
ShopifySales Channels
Reviews
Email Marketing
Social Proof
Similar Stores
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Findway Pro Bike Helmet for Adults,Adjustable Cycling Helmet for Men & Women [Safety Certified] Bicycle Helmet for Commuting, Road Biking, Skating with Adjustable Dial
Frequently Asked Questions About btrsports.co.uk
Is btrsports.co.uk a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, btrsports.co.uk is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is btrsports.co.uk safe to buy from? Is it a scam?
We don't have Trustpilot review data for btrsports.co.uk. However, our EcomScout rating is B (31/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is btrsports.co.uk's EcomScout rating and what does it mean?
btrsports.co.uk has an EcomScout rating of B (31/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does btrsports.co.uk generate?
btrsports.co.uk receives approximately 120.7K visits per year with estimated monthly revenue of $3.5K - $8.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does btrsports.co.uk use?
We detected 1 Shopify apps on btrsports.co.uk, including C: Mega Menu. The store uses the "Live – Size Filter Added 15 May 2026" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Cycling store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against btrsports.co.uk. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cycling store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.