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13.0M/yr$3.7M/mo
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Bulo

buloshoes.com
S
65/100
EcomScout

Bulo receives an EcomScout Rating of S (65/100), ranking #9,401 out of 1,198,461 Shopify stores we track. This Footwear Fashion & Apparel store attracts 91.6K visits per year with estimated revenue of $27.6K - $59.8K/mo. It offers 652 products at an average price of $183.

Analysis by EcomScout Research Team · How we calculate ratings

FootwearFashion & ApparelShoes
Est. Revenue/mo
$27.6K - $59.8K/mo
Est. Traffic/mo
7.6K
Products
652
Top Market
US (100%)
Top Channel
paid (40%)
Trustpilot
4.9/5 (1,395)

Store Intelligence Summary

Traffic breakdown: paid 40%, organic 31%, social 20%, direct 10%.

Product pricing: Average price of $183 (range: $7 – $358). Positioned in the premium segment.

Ad spend: Estimated $1.2K/mo in paid search ($14.5K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.9/5 based on 1,395 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (100%).

Best-selling product: Women's 558 Chelsea Boot ($219.95). Other top sellers include Men's 558 Chelsea Boot, Thong Women's Leather Sandal, Men's 585 Chelsea Boot.

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Footwear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.6M/mo
Total Stores
4,887
Avg Revenue
$2K/mo
Top 10% Threshold
$22K/mo

Competition Breakdown

28%
55%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Footwear market generates $10M/month across 4,887 stores
  • •2% are enterprise stores (>$100K/mo) — achievable market
  • •83% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Footwear stores earn $22K+/month
  • •This store outperforms 91% of Footwear competitors
  • •Sneakers shows highest opportunity with $2,147 median revenue and medium competition
  • •High average order value ($196) suggests premium positioning works well
  • •103 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Footwear

Block74%Shop70%Pre-Order38%Klaviyo: Email Marketing & SMS38%

Best Selling Products

Women's 558 Chelsea Boot#1

Women's 558 Chelsea Boot

$219.95

Men's 558 Chelsea Boot#2

Men's 558 Chelsea Boot

$219.95

Thong Women's Leather Sandal#3

Thong Women's Leather Sandal

$216.99

Men's 585 Chelsea Boot#4

Men's 585 Chelsea Boot

$219.95

Women's 585 Chelsea Boot#5

Women's 585 Chelsea Boot

$219.95

Men's 587 Chelsea Boot#6

Men's 587 Chelsea Boot

$219.95

Women's 1671 Chelsea Boot#7

Women's 1671 Chelsea Boot

$219.95

Small Shoe Horn#8

Small Shoe Horn

$7

Women's 587 Chelsea Boot#9

Women's 587 Chelsea Boot

$219.95

Men's 550 Chelsea Boot#10

Men's 550 Chelsea Boot

$219.95

Analyzing...
Bounce Rate
23.4%
Pages/Visit
3.7
Avg. Time on Site
8m 35s
Avg. Product Price
$183

Range: $7 - $358

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Traffic Growth60/100
Revenue Performance55/100
Marketing Efficiency49/100

Traffic Sources

paid39.8%
organic30.7%
social19.7%
direct9.8%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1K

Google Ads estimate

Yearly Ad Budget

$14K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
pacsunEasy974K$2.93$462.2K
high heels37K$0.40$115
buy shoes4K$3.25$29.7K
zapatoEasy2K$0.13$34
shoes .com1K--

Trustpilot Rating

4.9

1,395 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • High-quality product catalog

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

ShopTrustpilot3.5Block

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Trending Footwear Products

Products gaining popularity in Footwear right now, based on Amazon & Google Trends data.

Vans

Vans

81
$50.00+22%
adidas

adidas

75
$39.95+34%
New Balance

New Balance

75
$59.95+29%
New Balance

New Balance

74
$59.95+29%
See all trending Footwear products

Monitor this store daily.

Sales changes, new products, app installs — delivered to your dashboard every morning.

Start Tracking

Frequently Asked Questions About Bulo

Is Bulo a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Bulo is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Bulo safe to buy from? Is it a scam?

Bulo has a Trustpilot rating of 4.9/5 based on 1,395 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (65/100).

What is Bulo's EcomScout rating and what does it mean?

Bulo has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Bulo generate?

Bulo receives approximately 91.6K visits per year with estimated monthly revenue of $27.6K - $59.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Bulo use?

We detected 3 Shopify apps on Bulo, including Shop, Trustpilot, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Footwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Bulo. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Bulo Shopify store analysis • Footwear • Fashion & Apparel • Unlikely Dropshipper • Rating: S

Last updated: August 13, 2026

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