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burleyclay.com

burleyclay.com
32/100
EcomScout

burleyclay.com receives an EcomScout Rating of B (32/100), ranking #47,759 out of 207,270 Shopify stores we track. This Gardening Home & Garden store attracts 88.6K visits per year with estimated revenue of $9.1K - $22.7K/mo. It offers 210 products at an average price of $106.

Store descriptionSpecializing in Handcrafted American made birdbaths and pottery, Burley has been around since 1923. We moved from Maysville Pike in South Zanesville to Roseville, Ohio in the old abandoned Nelson McCoy factory in 2001 and we continue to keep the lost art of pottery alive.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$9.1K - $22.7K/mo
Est. Traffic/mo
7.4K
Products
210
Top Market
US (100%)
Top Channel
SearchOrganic (84%)

Store Intelligence Summary

Traffic breakdown: SearchOrganic 84%, SearchPaid 8%, GenAi 8%.

Product pricing: Average price of $106 (range: $2 – $246). Positioned in the premium segment.

Top markets: US (100%).

Best-selling product: Birdbath Adhesive ($1.99). Other top sellers include HandAged w/Glazed Interior Top - Aged Moss, HandAged w/Glazed Interior Top - Earthly Aged Moss (WOS), Universal Birdbath Top - Buff.

How is the EcomScout Rating calculated? The B grade (32/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Gardening Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$3.7M/mo
Total Stores
545
Avg Revenue
$7K/mo
Top 10% Threshold
$101K/mo

Competition Breakdown

17%
40%
25%
7%
10%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Gardening market generates $4M/month across 545 stores
  • 10% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Gardening stores earn $101K+/month
  • This store outperforms 93% of Gardening competitors
  • Low average order value ($0) — consider bundling or upsells
  • 56 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
25.8%
Pages/Visit
5.8
Avg. Time on Site
2m 34s
Avg. Product Price
$106

Range: $2 - $246

Rating Breakdown

Business Quality80/100
Traffic Growth35/100
Revenue Performance33/100
Marketing Efficiency21/100

Traffic Sources

SearchOrganic83.6%
SearchPaid8.3%
GenAi8.1%
SocialOrganic0.0%
SocialPaid0.0%
Affiliate0.0%

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

burley potteryburley bird bathsindependent companies that make ceramic indoor planterswhere to buy birdbath base onlyburly pottery

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyMagento

Sales Channels

Shop

A/B Testing

Convert

Payment

Shopify Payments

Pre-Order

Pre-Order

Reviews

Judge.me Product ReviewsJudge.me

Trending Gardening Products

Products gaining popularity in Gardening right now, based on Amazon & Google Trends data.

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Quarut 3 Pack 10 inch Plant Pots,Whiskey Barrel Planters with Drainage Holes & Saucer, Plastic Decoration Flower Pots Imitation Wine Barrel Design, for Indoor & Outdoor Garden Home Plants (Brown)

Quarut 3 Pack 10 inch Plant Pots,Whiskey Barrel Planters with Drainage Holes & Saucer, Plastic Decoration Flower Pots Imitation Wine Barrel Design, for Indoor & Outdoor Garden Home Plants (Brown)

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WORKPRO Bypass Pruning Shears for Gardening, 8" Garden Scissors with Dual-Size Opening for Thin & Thick Branches, Garden Clippers with Sharp SK5 Steel Blades for Pruning, Cutting and Fruit Picking

WORKPRO Bypass Pruning Shears for Gardening, 8" Garden Scissors with Dual-Size Opening for Thin & Thick Branches, Garden Clippers with Sharp SK5 Steel Blades for Pruning, Cutting and Fruit Picking

88
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Folmywy Mini Artificial Potted Plant Sage Green Boxwood Topiary Fake Plant Indoor for Home Decoration Faux Greenery Realistic Plastic Bonsai Bathroom Kitchen Coffee Table Window Display

Folmywy Mini Artificial Potted Plant Sage Green Boxwood Topiary Fake Plant Indoor for Home Decoration Faux Greenery Realistic Plastic Bonsai Bathroom Kitchen Coffee Table Window Display

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Frequently Asked Questions About burleyclay.com

Is burleyclay.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, burleyclay.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is burleyclay.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for burleyclay.com. However, our EcomScout rating is B (32/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is burleyclay.com's EcomScout rating and what does it mean?

burleyclay.com has an EcomScout rating of B (32/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does burleyclay.com generate?

burleyclay.com receives approximately 88.6K visits per year with estimated monthly revenue of $9.1K - $22.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does burleyclay.com use?

We detected 2 Shopify apps on burleyclay.com, including Advanced Predictive Search, Judge.me Ali Reviews Importer. The store uses the "Be Yours 3/25/26" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Gardening store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against burleyclay.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Gardening store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

burleyclay.com Shopify store analysis • GardeningHome & Garden • Unlikely Dropshipper • Rating: B

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