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Bushnell

bushnell.com
57/100
EcomScout

Bushnell receives an EcomScout Rating of A+ (57/100), ranking #10,182 out of 481,856 Shopify stores we track. This Optics Sports & Outdoors store attracts 1.1M visits per year with estimated revenue of $76.3K - $165.3K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$76.3K - $165.3K/mo
Est. Traffic/mo
90.8K
Products
N/A
Top Market
US (62%)
Top Channel
direct (14%)
Trustpilot
1.9/5 (16)

Store Intelligence Summary

Traffic breakdown: direct 14%, referral 5%.

Customer trust: Trustpilot score 1.9/5 based on 16 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (62%), CA (7%), BR (3%).

How is the EcomScout Rating calculated? The A+ grade (57/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Optics Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$140K/mo
Total Stores
10
Avg Revenue
$14K/mo
Top 10% Threshold
$90K/mo

Competition Breakdown

40%
40%
10%
10%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Optics market generates $0M/month across 10 stores
  • 10% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Optics stores earn $90K+/month
  • This store outperforms 84% of Optics competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
41.5%
Pages/Visit
2.9
Avg. Time on Site
52s

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance61/100
Trustpilot40/100

Traffic Sources

direct14.2%
referral5.4%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

1.9

16 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
61.6%
🇨🇦Canada
7.3%
🇧🇷Brazil
3.0%
🇧🇪Belgium
2.8%
🇪🇸Spain
2.8%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Enhance product descriptions, add more images, and expand catalog
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Bushnell

Is Bushnell a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Bushnell is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Bushnell safe to buy from? Is it a scam?

Bushnell has a Trustpilot rating of 1.9/5 based on 16 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (57/100).

What is Bushnell's EcomScout rating and what does it mean?

Bushnell has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Bushnell generate?

Bushnell receives approximately 1.1M visits per year with estimated monthly revenue of $76.3K - $165.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Bushnell use?

We detected 3 Shopify apps on Bushnell, including Klaviyo: Email Marketing & SMS, Yotpo Reviews & UGC, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Optics store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Bushnell. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Optics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Bushnell Shopify store analysis • OpticsSports & Outdoors • Unlikely Dropshipper • Rating: A+

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