Back to Stores
Butterflies Eyecare homepage screenshot

Butterflies Eyecare

butterflies-eyecare.co.uk
59/100
EcomScout

Butterflies Eyecare receives an EcomScout Rating of S (59/100), ranking #11,507 out of 910,783 Shopify stores we track. This Eye Care Health & Wellness store attracts 463.4K visits per year with estimated revenue of $25.0K - $49.9K/mo. It offers 605 products at an average price of £22.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$25.0K - $49.9K/mo
Est. Traffic/mo
38.6K
Products
605
Top Market
GB (68%)
Top Channel
organic (60%)
Trustpilot
4.4/5 (30)

Store Intelligence Summary

Traffic breakdown: organic 60%, direct 22%, paid 11%.

Product pricing: Average price of £22 (range: £6 – £60) — ≈ $27 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $20/mo in paid search ($240/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.4/5 based on 30 reviews. Good standing with customers.

Top markets: GB (68%), US (13%), DE (5%).

Best-selling product: Hylo-night eye ointment (£6). Other top sellers include Eye Care High tolerance mascara, Eyetamins Omega Eye Advanced (formerly Actase/Omega Eye) (CAPSULES), Viteyes 2 (SOFTGELS).

How is the EcomScout Rating calculated? The S grade (59/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Eye Care Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$388K/mo
Total Stores
66
Avg Revenue
$6K/mo
Top 10% Threshold
$36K/mo

Competition Breakdown

12%
44%
38%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Eye Care market generates $0M/month across 66 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Eye Care stores earn $36K+/month
  • This store outperforms 84% of Eye Care competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
31.5%
Pages/Visit
6.8
Avg. Time on Site
2m 8s
Avg. Product Price
£22

≈ $27 USD

Range: £6 - £60

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Trustpilot80/100
Revenue Performance44/100
Marketing Efficiency29/100

Traffic Sources

organic60.3%
direct22.1%
paid10.5%
referral0.6%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$20

Google Ads estimate

Yearly Ad Budget

$240

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
best eyecareEasy100$2.52$2

Trustpilot Rating

4.4

30 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
67.6%
🇺🇸United States
13.4%
🇩🇪Germany
4.6%
🇫🇷France
4.2%
🇮🇪Ireland
3.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

Frequently Asked Questions About Butterflies Eyecare

Is Butterflies Eyecare a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Butterflies Eyecare is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Butterflies Eyecare safe to buy from? Is it a scam?

Butterflies Eyecare has a Trustpilot rating of 4.4/5 based on 30 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (59/100).

What is Butterflies Eyecare's EcomScout rating and what does it mean?

Butterflies Eyecare has an EcomScout rating of S (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Butterflies Eyecare generate?

Butterflies Eyecare receives approximately 463.4K visits per year with estimated monthly revenue of $25.0K - $49.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Butterflies Eyecare use?

We detected 9 Shopify apps on Butterflies Eyecare, including Shop, Klaviyo: Email Marketing & SMS, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Eye Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Butterflies Eyecare. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Eye Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Butterflies Eyecare Shopify store analysis • Eye CareHealth & Wellness • Unlikely Dropshipper • Rating: S

Last updated: