Back to Stores
The Butterfly Maternity Pillow homepage screenshot

The Butterfly Maternity Pillow

butterflymaternity.com.au
43/100
EcomScout

The Butterfly Maternity Pillow receives an EcomScout Rating of B+ (43/100), ranking #70,436 out of 1,067,305 Shopify stores we track. This Maternity Products Baby & Kids store attracts 15.4K visits per year with estimated revenue of $1.1K - $2.5K/mo. It offers 9 products at an average price of A$81.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$1.1K - $2.5K/mo
Est. Traffic/mo
1.3K
Products
9
Top Channel
N/A
Trustpilot
3.2/5 (50)

Store Intelligence Summary

Product pricing: Average price of A$81 (range: A$20 – A$216) — ≈ $53 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 3.2/5 based on 50 reviews. Mixed reviews — potential service or quality concerns.

Best-selling product: Bumpin' Bundle (A$216). Other top sellers include Butterfly® Pregnancy Pillow, Milk-Proof Nursing Covers, Butterfly Knee Cushion.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Maternity Products Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$21K/mo
Total Stores
7
Avg Revenue
$3K/mo
Top 10% Threshold
$7K/mo

Competition Breakdown

29%
57%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Maternity Products market generates $0M/month across 7 stores
  • 86% of stores earn less than $10K/month — relatively low barrier to entry
  • This store outperforms 60% of Maternity Products competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
0.0%
Pages/Visit
0.0
0
Avg. Product Price
A$81

≈ $53 USD

Range: A$20 - A$216

Rating Breakdown

Business Quality76/100
Traffic Growth60/100
Trustpilot55/100
Revenue Performance28/100
Marketing Efficiency21/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.2

50 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

Frequently Asked Questions About The Butterfly Maternity Pillow

Is The Butterfly Maternity Pillow a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Butterfly Maternity Pillow is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is The Butterfly Maternity Pillow safe to buy from? Is it a scam?

The Butterfly Maternity Pillow has a Trustpilot rating of 3.2/5 based on 50 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (43/100).

What is The Butterfly Maternity Pillow's EcomScout rating and what does it mean?

The Butterfly Maternity Pillow has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does The Butterfly Maternity Pillow generate?

The Butterfly Maternity Pillow receives approximately 15.4K visits per year with estimated monthly revenue of $1.1K - $2.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Butterfly Maternity Pillow use?

We detected 7 Shopify apps on The Butterfly Maternity Pillow, including Shop, Loox Photo Reviews, UpPromote Affiliate Marketing and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Maternity Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Butterfly Maternity Pillow. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Maternity Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Butterfly Maternity Pillow Shopify store analysis • Maternity ProductsBaby & Kids • Likely Dropshipper • Rating: B+

Last updated: