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Butterlondon

butterlondon.co.uk
40/100
EcomScout

Butterlondon receives an EcomScout Rating of B+ (40/100), ranking #43,956 out of 481,815 Shopify stores we track. This Cosmetics Beauty & Personal Care store attracts 10.8K visits per year with estimated revenue of $928 - $1.8K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$928 - $1.8K/mo
Est. Traffic/mo
902
Products
N/A
Top Market
GB (100%)
Top Channel
N/A
Trustpilot
3.3/5 (1)

Store Intelligence Summary

Customer trust: Trustpilot score 3.3/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (100%).

How is the EcomScout Rating calculated? The B+ grade (40/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cosmetics Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$1.0M/mo
Total Stores
468
Avg Revenue
$2K/mo
Top 10% Threshold
$49K/mo

Competition Breakdown

35%
36%
18%
4%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Cosmetics market generates $1M/month across 468 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • 71% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Cosmetics stores earn $49K+/month
  • This store outperforms 96% of Cosmetics competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
36.2%
Pages/Visit
1.4
Avg. Time on Site
14s

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Trustpilot55/100
Revenue Performance26/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.3

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Enhance product descriptions, add more images, and expand catalog
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Butterlondon

Is Butterlondon a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Butterlondon is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Butterlondon safe to buy from? Is it a scam?

Butterlondon has a Trustpilot rating of 3.3/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (40/100).

What is Butterlondon's EcomScout rating and what does it mean?

Butterlondon has an EcomScout rating of B+ (40/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Butterlondon generate?

Butterlondon receives approximately 10.8K visits per year with estimated monthly revenue of $928 - $1.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Butterlondon use?

We detected 4 Shopify apps on Butterlondon, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cosmetics store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Butterlondon. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cosmetics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Butterlondon Shopify store analysis • CosmeticsBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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