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D+
32/100
EcomScout Rating
Rank #1,225 of 2,296
Yearly Traffic
88.1K
Est. Monthly Revenue
$2.6K - $6.1K/mo
Products
92
Global Rank
#1,777,037
Bounce Rate
36.8%
Pages/Visit
5.5
Avg. Time on Site
3m 45s
Avg. Product Price
$27

Range: $16 - $65

Rating Breakdown

Revenue Performance24/100

Very low revenue (<$5K/month). No growth data available. Low AOV ($20-40).

Traffic Growth35/100

Very low traffic (50K-100K visits/year). No traffic growth data available. Good conversion rate (2-3%).

Business Quality60/100

Dropshipping detected (penalty: -5 points). Unknown category.

Trustpilot0/100

No Trustpilot data available.

Product Quality53/100

Small catalog (50-100 products). Product quality: 25%. Moderate product value ($25-50 avg).

Traffic Sources

Search55.5%
Direct31.1%
Referrals7.7%
Social4.4%
Paid Referrals1.1%
Mail0.1%

Top Countries

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Main Site V2

Dropshipping Detection

Likely dropshipping (90% confidence)

  • Suspicious pricing patterns
  • No blog content found
  • No About page found
  • No social media presence

Top Keywords

retro cake black white deep red bowsone birthday photoshoot girl themeengagement cakespastry in londonbirthday cake

Tech Stack & Apps

Widgets

About CookiesCrUX DatasetCrUX Top 5mFont AwesomeGoogle Font API+4 more

Language

English - Inferred

eCommerce

Shopify10 Shopify ProductsnfcubeShopify British PoundShopify Conversions+3 more

Frameworks

LocalBusiness SchemaOffer SchemaOrganization SchemaProduct SchemaGeoCoordinates Schema+7 more

Mobile

IPhone / Mobile CompatibleViewport Meta

Content Delivery Network

CloudFrontCDN JSCloudflareCloudflare Automatic ChallengeCloudflare Challenge+2 more

Mapping

Google Maps

Payment

Pound SterlingPayPalShopify Pay

JavaScript Libraries and Functions

PubSubJSinstant.pageJavaScript ModulesIntersection Observer

Similar Stores

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About This Store Analysis

This page provides comprehensive analytics for caketrays.co.uk, a Beverages store in the Food & Beverage industry. Our EcomScout Rating of D+ (32/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: October 24, 2025. All information shown is publicly available business data.

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