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Milk Tooth

www.milktooth.com.au

Beautiful wooden toys, dolls, magnetic tiles, soft toys & linen. Brands include Olli Ella, Jellycat, Connetix, Ostheimer, Grimms, Bumbu, Grapat, Mader, Spinkie Baby, Drewart, NOM Handcrafted, Kip&Co & Fagus. Ask Kath for help with the perfect gift. $9.90 to $11.90 shipping; free for $220+. We're in Lake Macquarie, NSW.

C+
46/100
EcomScout Rating
Rank #2,377 of 7,884
Yearly Traffic
379.4K
Est. Monthly Revenue
$50.2K - $117.0K/mo
Products
2.5K+
Global Rank
#756,101

Store Preview

Milk Tooth website screenshot
Bounce Rate
38.2%
Pages/Visit
4.2
Avg. Time on Site
4m 15s
Avg. Product Price
$88

Range: $2 - $761

Rating Breakdown

Revenue Performance58/100

Moderate revenue ($50K-100K/month). Strong performance vs Beverages peers (+15 points). No growth data available. Good AOV ($75-150).

Traffic Growth45/100

Moderate traffic (200K-500K visits/year). No traffic growth data available. Good conversion rate (2-3%).

Business Quality61/100

Dropshipping detected (penalty: -4 points). Unknown category.

Trustpilot0/100

No Trustpilot data available.

Product Quality73/100

Large catalog (1000+ products). Product quality: 25%. Good product value ($50-100 avg).

Marketing Efficiency14/100

No ad spend data available. Moderate SEO performance (1K+ keywords or 5K+ monthly SEO clicks). Declining SEO performance. No PPC data available. Moderate keyword diversity (1K+ total keywords). Cannot calculate marketing ROI (missing revenue or ad spend data).

Traffic Sources

Search55.1%
Direct33.5%
Referrals5.4%
Social4.9%
Paid Referrals0.9%
Mail0.2%

Top Countries

🌍AU
96.2%
🌍US
3.8%

Analysis

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

#ffffff

Dropshipping Detection

Likely dropshipping (80% confidence)

  • Suspicious pricing patterns
  • Duplicate product images detected
  • No blog content found
  • No About page found
  • No social media presence

Top Keywords

dream dinkum dollsgrapat adventfluffy snake jellycatbaby dollsmaileg my first bunny

Tech Stack & Apps

Analytics

Google AnalyticsGoogle Tag Manager

Email Marketing

Klaviyo: Email Marketing & SMSPrivyKlaviyo

Customer Support

Gorgias

JavaScript

jQuery

E-commerce Platform

Shopify

Pre-Order

Pre-Order

Sales Channels

Shop

Payment

Shopify Payments

Reviews

Judge.me Product ReviewsJudge.me

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About This Store Analysis

This page provides comprehensive analytics for Milk Tooth, a Beverages store in the Food & Beverage industry. Our EcomScout Rating of C+ (46/100) is based on multiple performance factors including revenue estimates, traffic metrics, customer reviews, and business quality indicators.

Use this data to benchmark your own store, research competitors, or discover successful ecommerce strategies. All metrics are estimates based on publicly available data and our proprietary analysis algorithms.

Data is refreshed regularly. Last updated: December 28, 2025. All information shown is publicly available business data.

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