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Capsuline

capsuline.com
72/100
EcomScout

Capsuline receives an EcomScout Rating of S (72/100), ranking #875 out of 399,748 Shopify stores we track. This Nutraceuticals Health & Wellness store attracts 817.2K visits per year with estimated revenue of $354.1K - $708.2K/mo. It offers 199 products at an average price of $1195.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$354.1K - $708.2K/mo
Est. Traffic/mo
68.1K
Products
199
Top Market
US (58%)
Top Channel
direct (6%)
Trustpilot
2.3/5 (7)

Store Intelligence Summary

Traffic breakdown: direct 6%.

Product pricing: Average price of $1195 (range: $7 – $19900). Positioned in the premium segment.

Ad spend: Estimated $13.3K/mo in paid search ($160.1K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 2.3/5 based on 7 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (58%), DE (8%), AU (6%).

Best-selling product: Clear Vegetarian Capsules Size 00 (Box of 75,000) ($669.99). Other top sellers include Clear Vegetarian Capsules Size 0 (Box of 100,000), Clear Gelatin Capsules Size 0 (Box of 100,000), Custom Empty Vegetarian Capsule THC Printed Logo Size 00 - (Box of 75,000).

How is the EcomScout Rating calculated? The S grade (72/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Nutraceuticals Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$89K/mo
Total Stores
12
Avg Revenue
$7K/mo
Top 10% Threshold
$82K/mo

Competition Breakdown

25%
25%
33%
8%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Nutraceuticals market generates $0M/month across 12 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Nutraceuticals stores earn $82K+/month
  • This store outperforms 91% of Nutraceuticals competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
61.6%
Pages/Visit
2.3
Avg. Time on Site
57s
Avg. Product Price
$1195

Range: $7 - $19900

Rating Breakdown

Traffic Growth85/100
Revenue Performance80/100
Business Quality80/100
Marketing Efficiency61/100
Trustpilot35/100

Traffic Sources

direct5.8%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$13K

Google Ads estimate

Yearly Ad Budget

$160K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
spirulina56K$1.29$6.4K
gelatin41K$0.15$7
capsule38K$0.33$176
supplements20K$1.59$56.4K
pestle19K$0.46$8

Trustpilot Rating

2.3

7 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
58.4%
🇩🇪Germany
7.9%
🇦🇺Australia
6.0%
🇮🇳India
5.1%
🇨🇦Canada
5.0%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service

Shopify Theme

Detecting theme...

Frequently Asked Questions About Capsuline

Is Capsuline a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Capsuline is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Capsuline safe to buy from? Is it a scam?

Capsuline has a Trustpilot rating of 2.3/5 based on 7 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (72/100).

What is Capsuline's EcomScout rating and what does it mean?

Capsuline has an EcomScout rating of S (72/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Capsuline generate?

Capsuline receives approximately 817.2K visits per year with estimated monthly revenue of $354.1K - $708.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Capsuline use?

We detected 8 Shopify apps on Capsuline, including Shop, Pre-Order, Yotpo Reviews & UGC and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Nutraceuticals store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Capsuline. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Nutraceuticals store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Capsuline Shopify store analysis • NutraceuticalsHealth & Wellness • Unlikely Dropshipper • Rating: S

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