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Carli

carli.paris
B+
45/100
EcomScout

Carli receives an EcomScout Rating of B+ (45/100), ranking #85,154 out of 1,199,171 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 33.5K visits per year with estimated revenue of $9.6K - $18.6K/mo. It offers 132 products at an average price of €125.

Analysis by EcomScout Research Team · How we calculate ratings

Hair CareBeauty & Personal CareHair Products
Est. Revenue/mo
$9.6K - $18.6K/mo
Est. Traffic/mo
2.8K
Products
132
Top Market
FR (100%)
Top Channel
N/A
Trustpilot
3.7/5 (1)

Store Intelligence Summary

Product pricing: Average price of €125 (range: €29 – €276) — ≈ $136 USD. Positioned in the premium segment.

0

Customer trust: Trustpilot score 3.7/5 based on 1 reviews. Good standing with customers.

Top markets: FR (100%).

Best-selling product: BALAYAGE BLONDE (€276). Other top sellers include BALAYAGE BRUNETTE, GLOW, VOLUME.

How is the EcomScout Rating calculated? The B+ grade (45/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair Care Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$11.3M/mo
Total Stores
5,050
Avg Revenue
$2K/mo
Top 10% Threshold
$36K/mo

Competition Breakdown

36%
40%
16%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Hair Care market generates $11M/month across 5,050 stores
  • •5% are enterprise stores (>$100K/mo) — achievable market
  • •76% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Hair Care stores earn $36K+/month
  • •This store outperforms 94% of Hair Care competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •235 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Hair Care

Shop92%Block76%Judge.me Product Reviews44%Klaviyo: Email Marketing & SMS38%

Best Selling Products

BALAYAGE BLONDE#1

BALAYAGE BLONDE

€276≈ $301

BALAYAGE BRUNETTE#2

BALAYAGE BRUNETTE

€276≈ $301

GLOW#3

GLOW

€199.50≈ $217

VOLUME#4

VOLUME

€157≈ $171

NO FRIZZ#5

NO FRIZZ

€142≈ $155

BOUCLES FINES#6

BOUCLES FINES

€183≈ $199

TOKIO#7

TOKIO

€182≈ $198

GROW#8

GROW

€233≈ $254

RENEW#9

RENEW

€244≈ $266

DÉTOX#10

DÉTOX

€127≈ $138

Analyzing...
Bounce Rate
28.7%
Pages/Visit
2.4
Avg. Time on Site
8m 55s
Avg. Product Price
€125

≈ $136 USD

Range: €29 - €276

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Trustpilot55/100
Revenue Performance35/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.7

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (9)

Klaviyo: Email Marketing & SMSJudge.me Product Reviews5.0Mailchimp4.8Pre-Order0Countdown TimerBlockEmbed initNova cookieBack in Stock4.9

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free

Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free

60
$8.67-11%
ArtNaturals Rosemary Oil for Hair Growth & Castor Oil Set, 4 oz, Women Men | Lightweight Scalp Treatment Formula, Includes Scalp Massager, Nourishes Hair & Helps Reduce Split Ends

ArtNaturals Rosemary Oil for Hair Growth & Castor Oil Set, 4 oz, Women Men | Lightweight Scalp Treatment Formula, Includes Scalp Massager, Nourishes Hair & Helps Reduce Split Ends

59
$11.71-11%
K18 Leave-In Molecular Repair Hair Mask - Peptide Hair Treatment Mask for Bleach, Color, Chemical + Heat Damaged Strands - Immediate + Lasting Damage Reversal in 4 Minutes (0.5 Fl oz)

K18 Leave-In Molecular Repair Hair Mask - Peptide Hair Treatment Mask for Bleach, Color, Chemical + Heat Damaged Strands - Immediate + Lasting Damage Reversal in 4 Minutes (0.5 Fl oz)

57
$29.00+29%
Miracle Curls: Shampoo, Conditioner, Deep Conditioner, Refresher Gel, Detangling Milk, Oil Treatment 6-Piece Set

Miracle Curls: Shampoo, Conditioner, Deep Conditioner, Refresher Gel, Detangling Milk, Oil Treatment 6-Piece Set

57
$35.99-11%
Explore all trending products

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Frequently Asked Questions About Carli

Is Carli a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Carli is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Carli safe to buy from? Is it a scam?

Carli has a Trustpilot rating of 3.7/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (45/100).

What is Carli's EcomScout rating and what does it mean?

Carli has an EcomScout rating of B+ (45/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Carli generate?

Carli receives approximately 33.5K visits per year with estimated monthly revenue of $9.6K - $18.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Carli use?

We detected 9 Shopify apps on Carli, including Klaviyo: Email Marketing & SMS, Judge.me Product Reviews, Mailchimp and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Carli. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Carli Shopify store analysis • Hair Care • Beauty & Personal Care • Unlikely Dropshipper • Rating: B+

Last updated: August 11, 2026

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