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Cavells

cavells.co.uk
B+
47/100
EcomScout

Cavells receives an EcomScout Rating of B+ (47/100), ranking #71,472 out of 1,200,518 Shopify stores we track. This Clothing & Accessories Fashion & Apparel store attracts 96.6K visits per year with estimated revenue of $10.2K - $22.2K/mo. It offers 1.7K products at an average price of £53.

Analysis by EcomScout Research Team · How we calculate ratings

Clothing & AccessoriesFashion & ApparelDesigner Clothing
Est. Revenue/mo
$10.2K - $22.2K/mo
Est. Traffic/mo
8.1K
Products
1.7K
Top Market
GB (100%)
Top Channel
paid (70%)
Trustpilot
4.0/5 (4)

Store Intelligence Summary

Traffic breakdown: paid 70%, organic 30%.

Product pricing: Average price of £53 (range: £3 – £165) — ≈ $67 USD. Mid-range pricing strategy.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.0/5 based on 4 reviews. Good standing with customers.

Top markets: GB (100%).

Best-selling product: Kknekki Band - Red-Bubblegum Stripe (£2.90). Other top sellers include Kknekki Hair Bundle 4 Pack - Bundle 15, Chocolate Soleil Rib Tank - Chocolate, Chocolate Soleil Rib Dorris Skirt - Chocolate.

How is the EcomScout Rating calculated? The B+ grade (47/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Clothing & Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.4M/mo
Total Stores
3,143
Avg Revenue
$769/mo
Top 10% Threshold
$12K/mo

Competition Breakdown

55%
33%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Clothing & Accessories market generates $2M/month across 3,143 stores
  • •2% are enterprise stores (>$100K/mo) — achievable market
  • •88% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Clothing & Accessories stores earn $12K+/month
  • •This store outperforms 94% of Clothing & Accessories competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •55 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Clothing & Accessories

Shop110%Block45%Pre-Order21%Klaviyo: Email Marketing & SMS17%

Best Selling Products

Cavells Gift Card#1

Cavells Gift Card

£20≈ $25

Kknekki Band - Red-Bubblegum Stripe#2

Kknekki Band - Red-Bubblegum Stripe

£2.90≈ $3.68

Kknekki Hair Bundle 4 Pack - Bundle 15#3

Kknekki Hair Bundle 4 Pack - Bundle 15

£11.60≈ $15

Chocolate Soleil Rib Tank - Chocolate#4

Chocolate Soleil Rib Tank - Chocolate

£49≈ $62

Chocolate Soleil Rib Dorris Skirt - Chocolate#5

Chocolate Soleil Rib Dorris Skirt - Chocolate

£79≈ $100

511 Slim - Nightshine#6

511 Slim - Nightshine

£30≈ $38

Green Abstract Tilly Dress - Green#7

Green Abstract Tilly Dress - Green

£90≈ $114

Kknekki Band - Mix Pomerant Pink Glitter#8

Kknekki Band - Mix Pomerant Pink Glitter

£2.90≈ $3.68

Star Fawn Sophie Dress - Brown#9

Star Fawn Sophie Dress - Brown

£99≈ $126

Ice Blue Miley Shirt - Ice Blue#10

Ice Blue Miley Shirt - Ice Blue

£79≈ $100

Analyzing...
Bounce Rate
47.9%
Pages/Visit
2.8
Avg. Time on Site
1m 54s
Avg. Product Price
£53

≈ $67 USD

Range: £3 - £165

Rating Breakdown

Business Quality80/100
Trustpilot65/100
Traffic Growth60/100
Revenue Performance33/100
Marketing Efficiency22/100

Traffic Sources

paid70.2%
organic29.8%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

4.0

4 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (6)

ShopKlaviyo: Email Marketing & SMSPre-Order0Back in Stock4.9BlockCountdown Timer

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

iF YOU

iF YOU

84
$11.19+4%
NEWITIN

NEWITIN

75
$15.99+18%
Natural Healing Stone Fishhoop Dangle Drop Earrings Statement Gold silver earrings

Natural Healing Stone Fishhoop Dangle Drop Earrings Statement Gold silver earrings

72
$9.99+18%
Kitsch

Kitsch

71
$9.99+28%
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Sales changes, new products, app installs — delivered to your dashboard every morning.

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Frequently Asked Questions About Cavells

Is Cavells a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Cavells is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Cavells safe to buy from? Is it a scam?

Cavells has a Trustpilot rating of 4.0/5 based on 4 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (47/100).

What is Cavells's EcomScout rating and what does it mean?

Cavells has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Cavells generate?

Cavells receives approximately 96.6K visits per year with estimated monthly revenue of $10.2K - $22.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Cavells use?

We detected 6 Shopify apps on Cavells, including Shop, Klaviyo: Email Marketing & SMS, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Clothing & Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Cavells. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Clothing & Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Cavells Shopify store analysis • Clothing & Accessories • Fashion & Apparel • Unlikely Dropshipper • Rating: B+

Last updated: August 10, 2026

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