Back to Stores
choosemuse.com homepage screenshot

choosemuse.com

choosemuse.com
57/100
EcomScout

choosemuse.com receives an EcomScout Rating of A+ (57/100), ranking #16,265 out of 977,961 Shopify stores we track. This Wearables Technology store attracts 2.0M visits per year with estimated revenue of $252.6K - $631.5K/mo. It offers 15 products at an average price of $149.

Store descriptionBuy Muse: the brain sensing headband in USD and receive free and fast US delivery with a money back guarantee. Worldwide Shipping available. Muse is the world's most popular consumer EEG device providing real-time neurofeedback to learn, track and evolve your meditation practice. Muse makes meditation easy. Guaranteed.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$252.6K - $631.5K/mo
Est. Traffic/mo
164.3K
Products
15
Top Market
US (32%)
Top Channel
SearchOrganic (49%)
Est. Ad Spend/mo
$18.9K

Store Intelligence Summary

Traffic breakdown: SearchOrganic 49%, Direct 21%, SocialPaid 7%, SearchPaid 7%.

Product pricing: Average price of $149. Positioned in the premium segment.

Ad spend: Estimated $18.9K/mo in paid search ($227.0K/yr). Moderate paid strategy supplementing organic growth.

Top markets: US (32%), CA (7%), IN (5%).

Best-selling product: Muse S Hardshell Protective Case ($39.99). Other top sellers include Muse S Case (Bundled), Muse S Case, Muse S Athena Premium Subscription Bundle.

How is the EcomScout Rating calculated? The A+ grade (57/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Wearables Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$984K/mo
Total Stores
53
Avg Revenue
$19K/mo
Top 10% Threshold
$276K/mo

Competition Breakdown

13%
26%
26%
11%
23%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Wearables market generates $1M/month across 53 stores
  • 23% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Wearables stores earn $276K+/month
  • This store outperforms 93% of Wearables competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
43.3%
Pages/Visit
2.2
Avg. Time on Site
50s
Avg. Product Price
$149

Range: $0 - $539

Rating Breakdown

Business Quality90/100
Revenue Performance75/100
Marketing Efficiency58/100
Traffic Growth50/100

Traffic Sources

SearchOrganic48.8%
Direct20.9%
SocialPaid7.2%
SearchPaid7.1%
Affiliate6.1%
Referrals5.0%
GenAi1.3%
SocialOrganic1.2%
DisplayAds1.2%
Mail1.1%

Marketing & Ad Spend

Monthly Ad Spend

$19K

Google Ads estimate

Yearly Ad Budget

$227K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
museEasy125K$0.86$779
muse headbandEasy4K$0.74$748
muse 2Easy2K--
muse meditationEasy1K--
muse sEasy630$0.67-

Top Countries

🇺🇸United States
31.7%
🇨🇦Canada
6.8%
🇮🇳India
5.2%
🇩🇪Germany
4.2%
🇨🇿Czech Republic
3.7%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

muse headbandmuse athenamuse s athenamuse 2muse 1

Tech Stack & Apps

Analytics

Google AnalyticsGoogle Tag ManagerHotjar

CDN

CloudflarecdnjsjsDelivrAWS CloudFront

E-commerce Platform

Shopify

Sales Channels

Shop

Reviews

TrustpilotTrustpilot

Payment

Shopify PaymentsPayPal

Trending Wearables Products

Products gaining popularity in Wearables right now, based on Amazon & Google Trends data.

Fitbit Inspire 3 Health & Fitness Tracker with Stress Management, Workout Intensity, Sleep Tracking, 24/7 Heart Rate - 3-Month Google Health Premium Membership Included - Midnight Zen/Black

Fitbit Inspire 3 Health & Fitness Tracker with Stress Management, Workout Intensity, Sleep Tracking, 24/7 Heart Rate - 3-Month Google Health Premium Membership Included - Midnight Zen/Black

99
$84.50+163%
WHOOP 5.0/MG Activity Tracker - 12 Month Membership - Health and Fitness Wearable – 24/7 Activity and Sleep Tracker, Personalized Coaching, Menstrual Cycle Insights – 14+ Days Battery Life

WHOOP 5.0/MG Activity Tracker - 12 Month Membership - Health and Fitness Wearable – 24/7 Activity and Sleep Tracker, Personalized Coaching, Menstrual Cycle Insights – 14+ Days Battery Life

90
$359.00+241%
Smart Watch for Men Women (Answer/Make Call), 1.83" HD Touchscreen Fitness Tracker, 110+ Sport Modes, Fitness Watch with Heart Rate/Sleep Monitor/Step, IP68 Waterproof Smartwatch for iPhone Android

Smart Watch for Men Women (Answer/Make Call), 1.83" HD Touchscreen Fitness Tracker, 110+ Sport Modes, Fitness Watch with Heart Rate/Sleep Monitor/Step, IP68 Waterproof Smartwatch for iPhone Android

90
$12.99+230%
iHealth Track Smart Upper Arm Blood Pressure Monitor with Wide Range Cuff that fits Standard to Large Adult Arms, Bluetooth Compatible for iOS & Android Devices

iHealth Track Smart Upper Arm Blood Pressure Monitor with Wide Range Cuff that fits Standard to Large Adult Arms, Bluetooth Compatible for iOS & Android Devices

87
$39.99+191%
See all trending Wearables products

Frequently Asked Questions About choosemuse.com

Is choosemuse.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, choosemuse.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is choosemuse.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for choosemuse.com. However, our EcomScout rating is A+ (57/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is choosemuse.com's EcomScout rating and what does it mean?

choosemuse.com has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does choosemuse.com generate?

choosemuse.com receives approximately 2.0M visits per year with estimated monthly revenue of $252.6K - $631.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does choosemuse.com use?

App detection data for choosemuse.com is being updated. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Wearables store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against choosemuse.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wearables store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

choosemuse.com Shopify store analysis • WearablesTechnology • Unlikely Dropshipper • Rating: A+

Last updated: