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Coalatree

coalatree.com
A+
54/100
EcomScout

Coalatree receives an EcomScout Rating of A+ (54/100), ranking #35,962 out of 1,190,700 Shopify stores we track. This Apparel Fashion & Apparel store attracts 278.6K visits per year with estimated revenue of $27.6K - $59.9K/mo. It offers 34 products at an average price of $85.

Analysis by EcomScout Research Team · How we calculate ratings

ApparelFashion & ApparelClothing
Est. Revenue/mo
$27.6K - $59.9K/mo
Est. Traffic/mo
23.2K
Products
34
Top Market
US (67%)
Top Channel
direct (31%)
Trustpilot
2.0/5 (12)

Store Intelligence Summary

Traffic breakdown: direct 31%, social 19%, organic 17%, paid 15%.

Product pricing: Average price of $85 (range: $12 – $160). Mid-range pricing strategy.

Ad spend: Estimated $1.7K/mo in paid search ($20.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.0/5 based on 12 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (67%), GB (9%), VN (6%).

Best-selling product: Trailhead Pant - Unisex ($71). Other top sellers include Kachula Adventure Blanket, Evolution Jogger - Unisex, Evolution Hoodie - Unisex.

How is the EcomScout Rating calculated? The A+ grade (54/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.7M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Apparel market generates $51M/month across 32,395 stores
  • •1% are enterprise stores (>$100K/mo) — achievable market
  • •89% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Apparel stores earn $10K+/month
  • •This store outperforms 84% of Apparel competitors
  • •Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • •High average order value ($196) suggests premium positioning works well
  • •437 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Apparel

Shop84%Block54%Pre-Order26%Judge.me Product Reviews25%

Best Selling Products

Trailhead Pant - Unisex#1

Trailhead Pant - Unisex

$71

Kachula Adventure Blanket#2

Kachula Adventure Blanket

$66

Evolution Jogger - Unisex#3

Evolution Jogger - Unisex

$99

Evolution Hoodie - Unisex#4

Evolution Hoodie - Unisex

$109

Trailhead Short - Men's#5

Trailhead Short - Men's

$55

Baseline Midlayer Fleece Jacket - Unisex#6

Baseline Midlayer Fleece Jacket - Unisex

$109

Decaf Denim Pant - Men's#7

Decaf Denim Pant - Men's

$76

Trailhead Short - Women's#8

Trailhead Short - Women's

$55

Puffy Kachula Adventure Blanket#9

Puffy Kachula Adventure Blanket

$89

Switchback Short-Sleeve Shirt - Men's#10

Switchback Short-Sleeve Shirt - Men's

$59

Analyzing...
Bounce Rate
45.7%
Pages/Visit
2.6
Avg. Time on Site
27s
Avg. Product Price
$85

Range: $12 - $160

Rating Breakdown

Business Quality76/100
Traffic Growth70/100
Revenue Performance53/100
Trustpilot40/100
Marketing Efficiency29/100

Traffic Sources

direct30.7%
social18.7%
organic17.4%
paid14.5%
referral6.4%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$20K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
coalatreeEasy5K--
coalatree pantsEasy570--
trailhead pantsEasy540--
koala treeEasy400--
coaltreeEasy320--

Trustpilot Rating

2.0

12 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
67.4%
🇬🇧United Kingdom
8.7%
🇻🇳Vietnam
6.2%
🇮🇳India
5.8%
🇲🇽Mexico
4.6%

Analysis

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (9)

ShopKlaviyo: Email Marketing & SMSBack in StockLoox Photo Reviews4.9Judge.me Product ReviewsPre-OrderRedo4.9BlockUpcart express pay button

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Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

68
$8.00+15%
OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

65
$18.99+15%
JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

65
$38.47+7%
Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

64
$5.63+15%
See all trending Apparel products

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Frequently Asked Questions About Coalatree

Is Coalatree a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Coalatree is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Coalatree safe to buy from? Is it a scam?

Coalatree has a Trustpilot rating of 2.0/5 based on 12 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (54/100).

What is Coalatree's EcomScout rating and what does it mean?

Coalatree has an EcomScout rating of A+ (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Coalatree generate?

Coalatree receives approximately 278.6K visits per year with estimated monthly revenue of $27.6K - $59.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Coalatree use?

We detected 9 Shopify apps on Coalatree, including Shop, Klaviyo: Email Marketing & SMS, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Coalatree. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Coalatree Shopify store analysis • Apparel • Fashion & Apparel • Likely Dropshipper • Rating: A+

Last updated: August 9, 2026

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